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Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand
Social Media

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand

Clare Rudduck: 'The biggest audience opportunity for marketers right now is reaching and speaking to this audience in a very real way.'

by Frances Sheen – Sep 25, 2025

Snapchat supports marketers with launch of App Power Pack
Social Media

Snapchat supports marketers with launch of App Power Pack

Ryan Ferguson: 'The App Power Pack delivers a suite of solutions, from improved bidding to engaging new ad experiences like Sponsored Snaps.'

by Alisha Buaya – Sep 2, 2025

Snapchat brings 'Say it in a Snap' campaign to Sydney with Pitt Street activation
Social Media

Snapchat brings 'Say it in a Snap' campaign to Sydney with Pitt Street activation

Ryan Ferguson: 'This campaign highlights the authentic, everyday communication that defines Snapchat, and the important role the platform plays in driving deeper connections between the people that matter to us - our real friends.'

by Alisha Buaya – Aug 27, 2025

Forget influencers - Snapchat finds Aussie Gen Z shoppers trust friends more
Social Media

Forget influencers - Snapchat finds Aussie Gen Z shoppers trust friends more

New Snapchat research reveals young Australians are turning to friends — not influencers or algorithms — for shopping inspiration this peak retail season.

by Dan Barrett – Aug 14, 2025

Snapchat prizes authentic moments in 'Say it in a Snap' campaign
Creative

Snapchat prizes authentic moments in 'Say it in a Snap' campaign

Ryan Ferguson: 'The ad creative aims to capture‬ the essence of the in-the-moment spirit that makes Snapchat so special.'

by Alisha Buaya – Jul 31, 2025

Snapchat expands safety features with new home safe tool
Social Media

Snapchat expands safety features with new home safe tool

Ryan Ferguson: 'Home Safe alerts help take care of that, offering a seamless way to share that little bit of certainty with the people you trust most.'

by Alisha Buaya – Jul 25, 2025

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