Pippa Leary
Showing 21 - 30 of 30 results
Pippa Leary: How D_Coded tackles 'the two horsemen on the horizon'
"We will be the first people in the world who actually turn ScrollX shoppable.”
by Tess Connery – May 16, 2024
News Corp D_Coded 2024: Shoppable ScrollX and Targeted Time in View
“The real benefit is that your customers are able to shop right from the point of inspiration.”
by Tess Connery – May 14, 2024
News Corp D_Coded 2024: AI technologies added to Intent Connect
"We understand that every marketer’s goal is to connect meaningfully with their audience."
by Tess Connery – May 14, 2024
News Corp D_Coded 2024: In-article News Shorts and LiveRamp’s Safe Haven agreement
The expansion of Shorts into in-article placements means vertical video ads will find engaged audiences within the articles they’re reading.
by Tess Connery – May 14, 2024
News Corp D_Coded 2024: Google PAIR and LiveRamp ATS Direct
Pippa Leary said News Corp "is leading the industry in unlocking the value of first-party data.”
by Tess Connery – May 14, 2024
News Corp to explore the future of advertising at D_Coded 2024
D_Coded is News Corp’s annual digital marketing event for clients, partners, marketers, media executives, and digital specialists.
by Talon Editor – May 8, 2024
The full funnel: Behind the D_Coded Total Commerce offering
Pippa Leary: "What brings it together for us is this headless commerce capability"
by Tess Connery – Mar 21, 2023
Why client outcomes and headless commerce are the future for News Corp Australia
• Pippa Leary: "The smart players are looking at FY23"
by Tess Connery – Aug 30, 2022
Australian Premium Exchange CEO Pippa Leary
Australian Premium Exchange CEO Pippa Leary on Australia's only publisher coalition for programmatic
by Mediaweek Admin – Aug 23, 2015
Fairfax and Mi9 launch mobile programmatic exchange APEX
Fairfax and Mi9 launch APEX premium publisher mobile exchange, Pippa Leary CEO
by Mediaweek Admin – Aug 2, 2015
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