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Eileen Ooi appointed APAC CEO of Omnicom Media Group agency PHD
Agencies

Eileen Ooi appointed APAC CEO of Omnicom Media Group agency PHD

Tony Harradine: "Eileen has a unique ability to identify strategic opportunities and effectively converting them into tangible results."

by Alisha BuayaSep 11, 2024

Omnicom Media Group Australia (OMG) appoints chief marketing officer from within
Agencies

Omnicom Media Group Australia (OMG) appoints chief marketing officer from within

Kim Hamilton promoted to lead a new marketing structure

by James ManningSep 6, 2024

Omnicom unites creative networks and agencies under new Omnicom Advertising Group banner
Agencies

Omnicom unites creative networks and agencies under new Omnicom Advertising Group banner

The restructure brings together BBDO, DDB, TBWA, and the agencies under Omnicom’s Advertising Collective.

by Amy ShapiroAug 28, 2024

VicReturn names TBWA\Melbourne full-service agency partner
Agencies

VicReturn names TBWA\Melbourne full-service agency partner

TBWA's Omnicom stablemate, United, will manage media strategy and buying.

by Amy ShapiroAug 19, 2024

Doritos XXL launches sci-fi campaign via VaynerMedia, Mango, TRIO
Brands

Doritos XXL launches sci-fi campaign via VaynerMedia, Mango, TRIO

A three-by-six metre mural of a Doritos corn chip crash landing into a building has also been installed.

by Amy ShapiroAug 9, 2024

Patties launches 'Blame it on the Menu' via TBWA\Melbourne and United
Brands

Patties launches 'Blame it on the Menu' via TBWA\Melbourne and United

"There is a stereotype that if you eat frozen meals, you’re lazy or a loner. In reality, you’re anything but."

by Amy ShapiroMay 15, 2024

OMG's Kristiaan Kroon asks TV industry for 'more collaboration and less competition'
Agencies

OMG's Kristiaan Kroon asks TV industry for 'more collaboration and less competition'

OMG would be interested in joining the Video Futures Collective if the opportunity is extended to media agencies.

by Alisha BuayaMar 13, 2024

How Publicis, Seven, Enero, and Ten are marking IWD
News

How Publicis, Seven, Enero, and Ten are marking IWD

International Women's Day 2024 is being marked across the media industry, with events like discussion panels and town hall meetings.

by Alisha BuayaMar 8, 2024

Marketers need to add value as APAC gamers slam in-game ads
News

Marketers need to add value as APAC gamers slam in-game ads

"The gaming universe is an incredibly exciting one and there are numerous opportunities for brands and marketers"

by Mediaweek AdminJan 5, 2024

OMG partners with Foxtel Media to leverage viewing data across Australia
Agencies

OMG partners with Foxtel Media to leverage viewing data across Australia

This comes after mixed reviews from media agencies leaders about Foxtel Media's new audience measurement system

by Alisha BuayaNov 16, 2023

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