• Agency group buy out first batch of inventory
• Foxtel’s pitch to advertisers: Less clutter, live TV still a thing
• Deal sees MCN keep selling the channels, BBC Earth launching
• Dewar starts at MCN on Monday 5th August.
• Advertising will continue to be significant Foxtel revenue stream
• Kidman entourage, MCN, Mamamia & advertisers test new venue
• A new 12-second break structure allows brands to run two six-second ads
• Appointment part of MCN’s new era of innovation and expansion
• New experiential marketing hub “Foxtel on Oxford” opens in Sydney
MCN’s global partner portfolio includes BBC, Discovery, NBCU, Fox Networks Group, Viacom, Turner and many more.
• Martin Medcraf appointed to lead new Foxtel sales and brand partnerships team
• Bonney’s key responsibilities will be to continue to grow QMS Sport’s presence and relevance
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