On eve of ads arriving on Binge, Frain reveals ad loads and discusses attention and engagement
Foxtel Xplore on Kayo, Addressable Go, Fox Venues, and Dynamic Trading platform
Mark Frain claims FTA broadcasters damaging the TV experience with their on-demand
• Foxtel Media’s Mark Frain on ad recovery and flight to premium media
• The third event coincided with the 25th anniversary of the launch of Foxtel
• Agency group buy out first batch of inventory
• Advertising will continue to be significant Foxtel revenue stream
“MCN had a brilliant business prior to the Ten representation and it will be a brilliant business in the future."
'MCN will be undergoing a number of changes over the next few months.'
Fitzgerald had been the CEO of MCN for 15 years.
The Australian industry-first solution allows MCN to trade audiences rather than just traditional TV spots
MCN key executive promotions: Nick Young promoted as national sales manager
Senior team revealed for merged Multi Channel Network/Network Ten sales force
