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Rufus Powered by Initiative expands senior leadership team
Agencies

Rufus Powered by Initiative expands senior leadership team

• Sarah O’Leary and Tom Cumberworth’s appointments are effective immediately

by Mediaweek Admin – Sep 1, 2022

Performics and Initiative to run media for Bank of Queensland Group
Agencies

Performics and Initiative to run media for Bank of Queensland Group

• Performics and Initiative take over from OMD Brisbane

by Mediaweek Admin – Jul 6, 2022

Initiative Australia CEO Melissa Fein shares her leadership values after making Mediaweek’s Hot List
Mediaweek Hot List

Initiative Australia CEO Melissa Fein shares her leadership values after making Mediaweek’s Hot List

• Fein also spoke about the agency thriving through the pandemic and outlook for the year ahead

by Alisha Buaya – May 17, 2022

NEW! Who made the first Mediaweek Hot List for Agencies – May 2022
Business

NEW! Who made the first Mediaweek Hot List for Agencies – May 2022

Australia's best and brightest celebrated in the first monthly Mediaweek Agency Hot List

by Greg Graham – May 2, 2022

Initiative revamps partnerships department adding new roles and promotions
Business

Initiative revamps partnerships department adding new roles and promotions

• Initiative recently added IAG, Afterpay, Sukin to its client roster

by Mediaweek Admin – Apr 28, 2022

David Lee appointed Initiative’s national head of digital partnerships
Business

David Lee appointed Initiative’s national head of digital partnerships

• David Lee has been appointed national head of digital partnerships at Initiative

by Mediaweek Admin – Jul 25, 2018

Initiative's Shane Goninon departing after 36 years
News

Initiative's Shane Goninon departing after 36 years

Goninon started his career in Melbourne in 1981 at MP&M

by Mediaweek Admin – Aug 9, 2017

Initiative's Greg Cattelain returns to MEC Australia
Business

Initiative's Greg Cattelain returns to MEC Australia

Cattelain first joined MEC Australia three years ago before moving to Initiative in September 2015

by Mediaweek Admin – Oct 19, 2016

Annick Perrin joins Macquarie Radio Network from Starcom Sydney
Radio

Annick Perrin joins Macquarie Radio Network from Starcom Sydney

Former managing director of Starcom Sydney Annick Perrin heads to Macquarie Radio

by Mediaweek Admin – Nov 6, 2015

MFA announces NGEN category finalists for annual awards
Business

MFA announces NGEN category finalists for annual awards

Media Federation reveals 6 finalists in NGEN category and 5+ shortlisted entrants

by Mediaweek Admin – Sep 1, 2015

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