AI won’t replace marketers but transform them, according to ACAM’s new whitepaper, which redefines the marketing team of the future around creativity,...
"Marketers believe in the potential of AI, but many are flying blind," says ACAM co-founder Douglas Nicol.
Louise Cummins: "Our vision for the centre is to create a future where every marketer in Australia confidently understands, embraces, and benefits from AI.'
"With a change in direction for the agency, I’ve chosen to put up the sails and leave port again."
Partner Douglas Nicol has confirmed his departure from the agency after 18 years.
