Commonwealth Bank
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Commonwealth Bank was the highest ad spending financial service brand in FY23-24: Nielsen
CommBank was followed by ANZ and Westpac.
by Talon Editor – Oct 3, 2024

CommBank makes Kantar BrandZ Top 100 Most Valuable Global Brands 2024
The bank was the only Aussie brand listed, ranking #82 overall and #14 out of 20 in the financial services category.
by Talon Editor – Jun 27, 2024

Gaven Morris appointed CBA executive general manager of corporate affairs
Since 2021, Morris has been managing director of Bastion Transform.
by Alisha Buaya – Jun 21, 2024

Exclusive: CommBank launches Truyu via Supermassive
Supermassive developed the go-to market strategy, including the name, brand positioning, and brand identity.
by Talon Editor – May 14, 2024

CommBank, Telstra, and Canva: LinkedIn reveals top workplaces for growth
Cayla Dengate: "It’s now more critical than ever that companies invest in their people’s growth and enhance their skills."
by Alisha Buaya – Apr 17, 2024

CommBank heroes home-lenders in latest campaign
Jo Boundy: "We’ve been able to truly hero some of our amazing real-life home lenders and the wonderful support they provide."
by Talon Editor – Mar 15, 2024

Kit CMO Claire McIntyre on fostering a new generation of CommBank customers
Kit aims to build on Commbank's iconic Dollarmites banking program that ran for 90 years.
by Alisha Buaya – Dec 4, 2023

EssenceMediacom's Pat Crowley goes client-side, joining Commonwealth Bank
Crowley has counted CBA as a key client for much of his 25-year career
by Mediaweek Admin – Jun 20, 2023

CBA named partner of FIFA Women’s World Cup Australia & New Zealand 2023
Marketing muscle: CommBank Matildas partnership helps grow match attendance, viewership, and merchandise sales
by Mediaweek Admin – Nov 15, 2022

CBA appoints Kylie Smith as executive general manager of corporate affairs
• Smith brings with her more than 25 years of experience to the role which she begins on March 7
by Mediaweek Admin – Feb 18, 2022

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