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Caroline Oates

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Google promotes Oates and Boekestein as it unifies APAC partner strategy
Industry Movers

Google promotes Oates and Boekestein as it unifies APAC partner strategy

Mel Silva: "We are immensely proud to see our local leaders step up into new roles across AuNZ and APAC, and drive our continued commitment to our partners across the region."

by Alisha Buaya – Oct 14, 2026

Creators now drive brand discovery for six in ten Australians
Marketing

Creators now drive brand discovery for six in ten Australians

IAB Australia finds creator influence rises sharply among under-40s, while Australians remain cautious about AI-led creator discovery.

by Tom Gosby – Sep 16, 2026

YouTube now Australia's number one streaming video platform
Streaming

YouTube now Australia's number one streaming video platform

Kantar research ranks YouTube as Australia’s top streaming platform, as Google unveils new advertising tools at Brandcast 2025.

by Mediaweek – Sep 11, 2025

Ipsos iris expands to include audience data from YouTube
News

Ipsos iris expands to include audience data from YouTube

The addition of YouTube connected TV audiences is set to launch in Ipsos iris in the second half of 2024.

by Tess Connery – May 27, 2024

Foxtel Media launches media industry think tank, Video Futures Collective
Television

Foxtel Media launches media industry think tank, Video Futures Collective

The group is backed by big players in the space such as YouTube, Samsung Ads, Disney Advertising, and SBS.

by Mediaweek Admin – Mar 6, 2024

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