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Showing 21 - 29 of 29 results

'Marketing mediocrity is misery': Uber’s Lucinda Barlow on using AI without losing your genius
News

'Marketing mediocrity is misery': Uber’s Lucinda Barlow on using AI without losing your genius

'We need guiding principles that are going to allow us to move forward and to take advantage of these extraordinary tools.'

by Frances Sheen – Sep 19, 2025

From trust to transformation: How Thomson Reuters is reimagining professional work with AI
Features

From trust to transformation: How Thomson Reuters is reimagining professional work with AI

David Carrel: 'We’re not chasing trends, we’re setting the standard.'

by Emma Shepherd – Apr 5, 2025

Media tech startup raises $180 million to create AI avatars for CEOs
News

Media tech startup raises $180 million to create AI avatars for CEOs

'It’s hard to service these markets effectively from afar, so we’re investing in boots on the ground.'

by Natasha Lee – Jan 16, 2025

Use of AI turning Aussie brands into vanilla boomer businesses
Opinion

Use of AI turning Aussie brands into vanilla boomer businesses

Can Generative AI capture the fears, desires, and nuances of human behaviour?

by Mediaweek Admin – Dec 10, 2024

Sebastian Diaz: The AI gamble that can undermine business
Opinion

Sebastian Diaz: The AI gamble that can undermine business

'While AI’s shortcuts and efficiencies contribute to business success, this reliance comes with significant risks.'

by Mediaweek Admin – Nov 28, 2024

Woolley Marketing: AI or not AI, is that even a question now?
Business

Woolley Marketing: AI or not AI, is that even a question now?

In pitches, "agencies readily discuss AI and its benefits [but] the tangible proof points at this stage are few and far between."

by Toby Harrison and Dan Krigstein – Jun 5, 2024

Louise Romeo: Curiosity is a superpower in the AI era
Features

Louise Romeo: Curiosity is a superpower in the AI era

Starcom's COO argues that the rise of AI should prompt a greater emphasis on curiosity.

by Mediaweek Admin – Mar 20, 2024

Luke Girgis insists AI won't replace journalists as The Brag Media begins experimenting with AI technology
Publishing

Luke Girgis insists AI won't replace journalists as The Brag Media begins experimenting with AI technology

Starting next week, the outlet will integrate AI into its writing system

by Alisha Buaya – Jan 19, 2023

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