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Paramount Australia announces Converged Advertising Technology – Paramount Connect
Solution will allow marketers to target and deliver audiences across every platform and program.
by Mediaweek Admin – Sep 16, 2024
Paramount innovates in advertising with expanded Contextual CTV Ads + new data proposition
Ad solution Shoppable TV now rebranding as Pause to Shop
by Mediaweek Admin – Sep 16, 2024
Paramount Upfront 2025: 10 kicking off the year with a Pang, + returning Big Brother and Your Gen
Other highlights include 2 Survivor series, MasterChef: Back to Win, and I’m a Celebrity moving back to January
by Mediaweek Admin – Sep 16, 2024
Veridooh appointed as IPG Mediabrands' preferred verification partner
Lucy Formosa Morgan: "We know that this partnership is going to be a game changer in delivering even greater value for our clients."
by Alisha Buaya – Sep 16, 2024
BINGE greenlights The Twelve Season 3 from Warner Bros. International Television Production Australia and Easy Tiger
Season 3 will be set in the Margaret River region and Perth surrounds, including Parliament House and the ABC Studios.
by Jasper Baumann – Sep 16, 2024
OMD and Zenith inducted to Hall of Good at UnLtd: Big Dream
Danielle Galipienzo from Initiative was awarded the Social Change Maker.
by Jasper Baumann – Sep 16, 2024
Think HQ acquires Sydney agency Loud Communications
Jen Sharpe: 'LOUD's strong client base and commercial creative smarts are a perfect fit for the Think HQ team, and together will drive our growth with new commercial clients.'
by Alisha Buaya – Sep 16, 2024
Ocado Retail launches Ocado Ads in partnership with Zitcha
Troy Townsend: “It’s exciting to partner with the world’s largest online grocery retailer and help integrate the entire business around its Retail Media Network."
by Jasper Baumann – Sep 16, 2024
beIN SPORTS partners with The Sporting News to drive commercial expansion in AUNZ
The Sporting News will commercialise its SVOD, website and social sports offering.
by Jasper Baumann – Sep 16, 2024
'Real thought leadership': A day of insights and ideas from the 2024 In-House Agency Council summit
Chris Maxwell: 'The in-house and hybrid agency community is growing in Australia and we’re so proud to play our role in supporting the community to thrive.'
by Alisha Buaya – Sep 16, 2024
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