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Coca-Cola launches AI tool to create shareable and bespoke digital Christmas cards
By sharing these storied assets with consumers, they can be re-discovered by a younger generation.
by Mediaweek Admin – Dec 12, 2023
Summer reading: Nicole Byers farewells readers of The Weekly in Christmas issue
Byers joins Deborah Thomas and Helen McCabe as the longest-serving recent editors of the Are Media title
by James Manning – Dec 12, 2023
Manage, Measure and Monetise: How audio publishers can grow in the APAC market
Richard Palmer: "The opportunities in this territory are endless"
by Mediaweek Admin – Dec 12, 2023
Roundup: Court plays Paul Kent footage, Morry Schwartz steps back, Golden Globes
Brittany Higgins, Vice Media CMO, Tucker Carlson, NCIS, Netflix plans live tennis match
by Mediaweek Admin – Dec 12, 2023
Mediaweek’s A to Z of 2023: N is for Nostalgia
"As we watch the world around us crash and burn live on TikTok, it’s understandable why we’ve all gotten so thirsty for the past."
by Mediaweek Admin – Dec 11, 2023
Mediaweek’s A to Z of 2023: M is for Magazine Publishing
"Brands need to be where their customers are – always."
by Asier Carazo – Dec 11, 2023
GroupM: Australian ad spend growth to remain flat with 0.9% lift in 2024
Melissa Hey: “We anticipate cautious spending by consumers across key sales periods as we lead into 2024."
by Mediaweek Admin – Dec 11, 2023
Kerry Stokes to pay legal costs of Ben Roberts-Smith’s defamation case
The move will mean that 8600 emails described as containing “personally embarrassing” content will not be released.
by Mediaweek Admin – Dec 11, 2023
Paralympics Australia and McDonald's sign three-year partnership
Catherine Clark: "Another big step forward in lifting the profile of our incredible Australian Paralympic Team."
by Mediaweek Admin – Dec 11, 2023
Winnie-The-Pooh loses Hundred Acre Woods in Who Gives A Crap's environmental rewrite via TBWA
Maria Chilewicz: "We knew we needed something special to break through the noise"
by Mediaweek Admin – Dec 11, 2023
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