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IMAA unveils key initiatives and events for the sector and its member agencies in 2024
Agencies

IMAA unveils key initiatives and events for the sector and its member agencies in 2024

The IMAA will also host a delegation of senior media partners and members to the Northern Territory in May.

by Mediaweek Admin – Jan 18, 2024

Alibaba, Alphabet and Meta forecast to attract 51.9% of global ad spend in 2024, WARC reports
Brands

Alibaba, Alphabet and Meta forecast to attract 51.9% of global ad spend in 2024, WARC reports

Global advertising spending is expected to top $1 trillion for the first time.

by Mediaweek Admin – Jan 18, 2024

Idol v Survivor v MAFS: TV Networks ready to battle with major tentpole launches
Television

Idol v Survivor v MAFS: TV Networks ready to battle with major tentpole launches

“Get it right, and the halo effect can be immensely powerful."

by Tess Connery – Jan 18, 2024

DoubleVerify expands brand safety and suitability on Facebook and Instagram
Digital

DoubleVerify expands brand safety and suitability on Facebook and Instagram

The release allows global advertisers to authenticate campaign quality and protect brand equity in user-generated media environments.

by Mediaweek Admin – Jan 18, 2024

Takeover bid: ARN allowed to keep 14.8% holding in SCA
Business

Takeover bid: ARN allowed to keep 14.8% holding in SCA

ARN was originally ordered by the Takeovers Panel to sell down 6.83% of the shares.

by Mediaweek Admin – Jan 18, 2024

Roundup: Elon Musk's X, ABC rejects claims of pressure to sack Lattouf, Disney
Social Media

Roundup: Elon Musk's X, ABC rejects claims of pressure to sack Lattouf, Disney

New WA studios, New CNN boss, Boy Swallows Universe, The Emmys viewership, World Surf League

by Mediaweek Admin – Jan 18, 2024

Screen producers globally want streaming platform regulation to protect local stories
Television

Screen producers globally want streaming platform regulation to protect local stories

SPA’s Matthew Deaner: ‘Producers unable to do business deals on fair terms with powerful digital platforms’

by James Manning – Jan 18, 2024

Stan Original Series Prosper explores the depths of Christianity without ridicule
Entertainment

Stan Original Series Prosper explores the depths of Christianity without ridicule

Richard Roxburgh: "This family, they all believe absolutely"

by Anita Anabel – Jan 17, 2024

First Look: Stan Original Series The Tattooist of Auschwitz
Streaming

First Look: Stan Original Series The Tattooist of Auschwitz

The Tattooist of Auschwitz is produced by Synchronicity Films in association with Sky Studios.

by Mediaweek Admin – Jan 17, 2024

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