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TV Ratings 30 May 2024: Port Adelaide stays in top three despite losing to Carlton
TV Ratings

TV Ratings 30 May 2024: Port Adelaide stays in top three despite losing to Carlton

Parramatta Eels took down Cronulla Sharks 34 to 22.

by Alisha Buaya – May 31, 2024

How the 'Rule of 30’ can help advertisers deliver greater impact in key demos
Data

How the 'Rule of 30’ can help advertisers deliver greater impact in key demos

The study modelled the effects of different TV advertising budget allocations across linear and streaming.

by Alisha Buaya – May 31, 2024

Mark Tompkins becomes Enthral's first creative director
Agencies

Mark Tompkins becomes Enthral's first creative director

"We've been looking to introduce this role into the agency for a while."

by Alisha Buaya – May 31, 2024

Exclusive: Vanessa Boueyres replaces Sasha Firth as DDB Westpac MP
News

Exclusive: Vanessa Boueyres replaces Sasha Firth as DDB Westpac MP

"She is laser focused on effectiveness, restless in her ambition, deeply passionate about creativity, and fun to be around."

by Amy Shapiro – May 31, 2024

Twisties ad starring Robert Irwin and G-Flip sparks debate
News

Twisties ad starring Robert Irwin and G-Flip sparks debate

The ad was created by creative agency VaynerMedia, which manages PepsiCo's Smiths Snack Food brands in Australia.

by Amy Shapiro – May 31, 2024

The Ads That Made Us: A big ad, Doing things #Likeagirl, How many Weet-Bix?
Television

The Ads That Made Us: A big ad, Doing things #Likeagirl, How many Weet-Bix?

This Week: Hannah Coombs, Georgie Nichols, Jack Cleaver

by Tess Connery – May 31, 2024

Peter Mountford: Three wishes for freelance agency briefs
Opinion

Peter Mountford: Three wishes for freelance agency briefs

Mount explains the problems that occur when "the creative work is used to figure out what the brief really is."

by Mediaweek Admin – May 31, 2024

Crowded House hits cover of Rolling Stone after being crowned Icons
Publishing

Crowded House hits cover of Rolling Stone after being crowned Icons

The issue hits news stands in Australia and New Zealand from 3 June.

by Tess Connery – May 31, 2024

Catalano's View Media Group makes five leadership appointments
Business

Catalano's View Media Group makes five leadership appointments

The business has appointed an MD of financial services, chief product officer, director of consumer services and markets, digital and data director, and head of content.

by Tess Connery – May 31, 2024

TV Report 30 May 2024: Eels snap five game losing streak in win over Sharks
Television

TV Report 30 May 2024: Eels snap five game losing streak in win over Sharks

10's The Project spoke with Candace Bushnell, creator of Sex & The City.

by Tess Connery – May 31, 2024

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