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Youi tops adspend for insurance brands: Nielsen
The insurance sector invested more than $446m in advertising, a 6% year-on-year increase. Travel insurance grew 120% year-on-year.
by Jasper Baumann – Jun 6, 2024
'Growth with a performance mindset': iProspect's plan to chase clients and effectiveness
"The next step for us is now the work," plus "awards recognition and new business wins."
by Brittney Rigby – Jun 6, 2024
Domino's appoints Sling & Stone for PR across AUNZ
The PR agency will amplify product launches, occasions, and creative communications in the two territories.
by Jasper Baumann – Jun 6, 2024
Four BBC channels to leave Foxtel and Binge
Plus: Fetch TV and BBC Studios extend multi-channel partnership.
by Katie Clift – Jun 6, 2024
TV Ratings 5 June 2024: State of Origin Game I records 3.4M total TV national audience
Game I 2024 was the highest rating Game I since 2016.
by Jasper Baumann – Jun 6, 2024
Alex Sol Watts joins Poem as executive director social and strategy
Watts' last agency role was partner at creative agency Bullfrog.
by Alisha Buaya – Jun 6, 2024
Michael Miller addresses News Corp redundancies: 'Looking to rightsize through the advertising downturn'
Plus: AI, whether News Corp coverage 'bullies', and the ABC: "I do feel that we're not obsessed [with the ABC] – we look at Media Watch every Monday."
by Tess Connery – Jun 6, 2024
Starcom appoints chief growth officer and national head of planning
Scott McCaffrey is a new appointment, while Jacqui Purcell is promoted after returning from maternity leave.
by Jasper Baumann – Jun 6, 2024
Scope3 launches always-on ad emissions measuring tool
Buyers will be able to compare their advertising activity to market benchmarks, simulate carbon and waste reduction, and initiate actions to decarbonise.
by Alisha Buaya – Jun 6, 2024
Up partners with Rising Melbourne to launch data-led experience
The Hi—Fi: The Financially Sound System activation is a life-size manifestation of Up's in-app financial wellbeing feature.
by Jasper Baumann – Jun 6, 2024
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