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Wednesday

January 29, 2025

Showing 1120 of 20 articles

KFC puts modern twist on the 'finger lickin' good' slogan in new campaign via Ogilvy
Agencies

KFC puts modern twist on the 'finger lickin' good' slogan in new campaign via Ogilvy

Aisling Colley: 'This is more than a campaign; it's a declaration of who KFC is. It's the first time we have codified its brand philosophy.'

by Alisha BuayaJan 29, 2025

Duncan Campbell steps down from role amid ARN shakeup
News

Duncan Campbell steps down from role amid ARN shakeup

Campbell's title will remain as Chief Content Officer until a changeover occurs.

by Natasha LeeJan 29, 2025

Meta defends efforts against scams as Australian banks demand accountability
News

Meta defends efforts against scams as Australian banks demand accountability

More than 50% of scams originate on social media platforms, raising significant questions about trust and accountability for marketers.

by Emma ShepherdJan 29, 2025

MasterFoods adds WPP’s The Kitchen to its brand portfolio
Agencies

MasterFoods adds WPP’s The Kitchen to its brand portfolio

Annabel Archer: 'We can’t wait to bring this proven agency model, ‘The Kitchen’, to Australia for MasterFoods.'

by Alisha BuayaJan 29, 2025

Claxon implements a four-day workweek
Agencies

Claxon implements a four-day workweek

Daniel Willis: 'This isn’t just about improving culture; it’s about enhancing productivity and performance.'

by Alisha BuayaJan 29, 2025

TikTok reveals the finalists of this year's Ad Awards
Social Media

TikTok reveals the finalists of this year's Ad Awards

Brett Armstrong: 'This year's finalists have shown just how powerful the platform can be for advertisers.'

by Alisha BuayaJan 29, 2025

ACMA responds to backlash over Optus and Telstra penalties
News

ACMA responds to backlash over Optus and Telstra penalties

Critics say the regulator's ‘cosy’ telco relationships undermine public trust...here’s what you need to know.

by Emma ShepherdJan 29, 2025

The Growth Distillery unveils ambitious 2025 lineup
Publishing

The Growth Distillery unveils ambitious 2025 lineup

Leigh Lavery: 'We cut through the noise to deliver insights that drive real impact.'

by Natasha LeeJan 29, 2025

ABC and SBS respond to backlash over Holocaust coverage
Television

ABC and SBS respond to backlash over Holocaust coverage

Holocaust survivor Eddy Boas calls ABC's absence from the Auschwitz commemoration 'a disgrace'—was it a missed opportunity?

by Emma ShepherdJan 29, 2025

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