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Tuesday

July 2, 2024

Showing 110 of 24 articles

Woolley Marketing: When is an agency no longer an agency?
Agencies

Woolley Marketing: When is an agency no longer an agency?

"The way agency business is increasingly undertaken raises the question of whether it is potentially misleading and deceptive for agencies to present themselves as an agency."

by Mediaweek AdminJul 2, 2024

Lego Group appoints Publicis One to global media account
Agencies

Lego Group appoints Publicis One to global media account

The toy bricks brand recorded a global media spend of $467 million last year.

by Alisha BuayaJul 2, 2024

IPG Mediabrands launches Woolyungah Indigenous Scholarship
Agencies

IPG Mediabrands launches Woolyungah Indigenous Scholarship

Mark Coad: "It is a natural and important step through IPG Mediabrands' RAP for our company to support Aboriginal and Torres Strait Islander students to achieve their career dreams."

by Alisha BuayaJul 2, 2024

Man of Many launches second digital edition with cover stars Alexandra Daddario, Patrick Dempsey, and Tom Morello
Publishing

Man of Many launches second digital edition with cover stars Alexandra Daddario, Patrick Dempsey, and Tom Morello

The latest edition takes readers inside Man of Many's key verticals: watches, automotive, entertainment, and fashion.

by Jasper BaumannJul 2, 2024

New sessions and speakers announced for Women in Media National Conference
Education

New sessions and speakers announced for Women in Media National Conference

Guests include Anisha Khopkar, Jane Caro, Zara Siedler, Megan Brownlow, Rachel Griffiths, Liz Haye, Justice Michael Lee, and Ita Buttrose.

by Amy ShapiroJul 2, 2024

Melbourne Social Co to lead social media for Novotel and Ibis Styles Melbourne Airport
Agencies

Melbourne Social Co to lead social media for Novotel and Ibis Styles Melbourne Airport

The agency will lead the development of the hotel’s social media strategy, as well as creating and delivering social media content.

by Alisha BuayaJul 2, 2024

shEqual launches 'Commercial Breakdown' calling out harmful gender stereotypes
Marketing

shEqual launches 'Commercial Breakdown' calling out harmful gender stereotypes

Lauren Zappa: "We want to give people the tools to challenge gender stereotypes and to support brands that promote authentic, respectful, and diverse portrayals of all Australians."

by Amy ShapiroJul 2, 2024

CommBank returns as Super Sponsor of SXSW Sydney 2024
News

CommBank returns as Super Sponsor of SXSW Sydney 2024

The convention will take place on 14-20 October.

by Jasper BaumannJul 2, 2024

ALDI launches 'ALDIcore' campaign with Ogilvy PR, BMF, and Zenith
Brands

ALDI launches 'ALDIcore' campaign with Ogilvy PR, BMF, and Zenith

Jenny Melhuish: "At its core this campaign celebrates the delight and diversity in our community."

by Amy ShapiroJul 2, 2024

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