Latest stories
Simon Rollenbeck joins Komo Technologies as head of marketing
Rollenbeck will play a key role in shaping Komo’s brand position, demand generation and overall market strategy.
by Mediaweek Admin – Jan 23, 2024
The Daily Aus plots partnership strategy and overseas expansion
"I feel we're a little underestimated by the rest of the media market. We're ready for that attention."
by Alisha Buaya – Jan 22, 2024
Tom Braybrook reveals the "secret sauce" behind Acceleration's AI Marketing Maturity model
"We believe this will add more near-term value to marketers and how they want to adopt AI."
by Alisha Buaya – Jan 19, 2024
DoubleVerify expands brand safety and suitability on Facebook and Instagram
The release allows global advertisers to authenticate campaign quality and protect brand equity in user-generated media environments.
by Mediaweek Admin – Jan 18, 2024
Acceleration launches marketing maturity model to help marketers in the race to adopt AI
The model is based on data from more than 100 completed AI transformation consulting projects and 30 different use cases.
by Mediaweek Admin – Jan 17, 2024
Ethics, human centricity & transparency: The IMAA unveils guiding principles for AI
The principles were developed in collaboration with members and AI agency AirStack.
by Mediaweek Admin – Jan 16, 2024
Fabulate promotes Eliza Lewis and Lucy Ronald
Lewis steps up as national sales director, and Ronald as head of strategy and talent.
by Mediaweek Admin – Jan 15, 2024
Good Weekend brings back Tennis magazine ahead of the Australian Open
The magazine will feature insights from tennis stars Alex de Minaur, Elina Svitolina, and Ash Barty.
by Mediaweek Admin – Jan 11, 2024
HubSpot and TikTok partner to help brands convert audiences into loyal customers
The integration is designed to capture leads from TikTok directly in HubSpot and will benefit B2B businesses.
by Mediaweek Admin – Jan 11, 2024
Schwartz Media names Ben Shepherd as CEO
Shepherd joins the independent media publisher after less than a year as chief investment officer at dentsu.
by Mediaweek Admin – Dec 18, 2023
Are Media’s Susan Armstrong asks why brands are ignoring women over 40?
Susan Armstrong: "69% of women in midlife feel like advertisers ignore them completely.”
by Danielle Long – Dec 18, 2023
LADbible Group inks five-year strategic deal with Val Morgan Digital
The addition of LADbible Group’s brands means Val Morgan Digital will expand its reach to 7.36 million people
by Mediaweek Admin – Dec 18, 2023
Mediaweek’s A to Z of 2023: S is for Sustainability
"My biggest concern for 2024 remains analysis paralysis."
by Mediaweek Admin – Dec 14, 2023
Felicity Hetherington is promoted to editor of Daily Mail Australia
Hetherington will succeed Barclay Crawford, who will step into the role of executive editor of DailyMail.com in New York.
by Mediaweek Admin – Dec 14, 2023
Pinterest names Laura Gaffney as director of business marketing for EMEA and APAC
The EMEA and APAC markets will continue to be a key priority for Pinterest in its next chapter of growth.
by Mediaweek Admin – Dec 12, 2023
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