Latest stories
DoubleVerify expands brand safety and suitability on Facebook and Instagram
The release allows global advertisers to authenticate campaign quality and protect brand equity in user-generated media environments.
by Mediaweek Admin – Jan 18, 2024
Acceleration launches marketing maturity model to help marketers in the race to adopt AI
The model is based on data from more than 100 completed AI transformation consulting projects and 30 different use cases.
by Mediaweek Admin – Jan 17, 2024
Ethics, human centricity & transparency: The IMAA unveils guiding principles for AI
The principles were developed in collaboration with members and AI agency AirStack.
by Mediaweek Admin – Jan 16, 2024
Fabulate promotes Eliza Lewis and Lucy Ronald
Lewis steps up as national sales director, and Ronald as head of strategy and talent.
by Mediaweek Admin – Jan 15, 2024
Good Weekend brings back Tennis magazine ahead of the Australian Open
The magazine will feature insights from tennis stars Alex de Minaur, Elina Svitolina, and Ash Barty.
by Mediaweek Admin – Jan 11, 2024
HubSpot and TikTok partner to help brands convert audiences into loyal customers
The integration is designed to capture leads from TikTok directly in HubSpot and will benefit B2B businesses.
by Mediaweek Admin – Jan 11, 2024
Schwartz Media names Ben Shepherd as CEO
Shepherd joins the independent media publisher after less than a year as chief investment officer at dentsu.
by Mediaweek Admin – Dec 18, 2023
Are Media’s Susan Armstrong asks why brands are ignoring women over 40?
Susan Armstrong: "69% of women in midlife feel like advertisers ignore them completely.”
by Danielle Long – Dec 18, 2023
LADbible Group inks five-year strategic deal with Val Morgan Digital
The addition of LADbible Group’s brands means Val Morgan Digital will expand its reach to 7.36 million people
by Mediaweek Admin – Dec 18, 2023
Mediaweek’s A to Z of 2023: S is for Sustainability
"My biggest concern for 2024 remains analysis paralysis."
by Mediaweek Admin – Dec 14, 2023
Felicity Hetherington is promoted to editor of Daily Mail Australia
Hetherington will succeed Barclay Crawford, who will step into the role of executive editor of DailyMail.com in New York.
by Mediaweek Admin – Dec 14, 2023
Pinterest names Laura Gaffney as director of business marketing for EMEA and APAC
The EMEA and APAC markets will continue to be a key priority for Pinterest in its next chapter of growth.
by Mediaweek Admin – Dec 12, 2023
Mediaweek’s A to Z of 2023: M is for Magazine Publishing
"Brands need to be where their customers are – always."
by Asier Carazo – Dec 11, 2023
Mediaweek’s A to Z of 2023: G is for Gaming
Gareth Leeding: "2024 will be the year that brands go from being watchable to playable."
by Mediaweek Admin – Dec 6, 2023
Canva reports biggest year of growth adding 60 million users to hit 170 million
The Aussie-led graphic design start-up is currently valued at $39 million.
by Mediaweek Admin – Dec 5, 2023
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