Outdoor
Latest stories

QMS unveils new digital billboard Brisbane’s Queen Street Mall
The new full-motion digital screen is the largest external full-motion billboard in Brisbane
by Mediaweek Admin – Jan 19, 2023

oOh!media delivers Australian Open key highlights with Nine Entertainment and Michael Hill
oOh! announced a content agreement with Tennis Australia to provide real-time scores,at its Outfront in October
by Mediaweek Admin – Jan 12, 2023

Motio announces acquisition of oOh!media’s Café and Venue Networks
These locations comprise of Cafés in CBDs and key urban locations
by Mediaweek Admin – Jan 3, 2023

The OMA appoints Philip Longley as director, government relations
Longley is responsible for the OMA’s government relations and stakeholder management strategies
by Mediaweek Admin – Dec 20, 2022

OMA welcomes MarTech platform LUMOS
This year marks the biggest membership growth for the association since its inception in 1939
by Mediaweek Admin – Dec 15, 2022

Vistar Media and UM reveal the impact of programmatic DOOH on online traffic performance
The campaign ultimately drove a 5.5% conversion rate for target consumers exposed to the campaign
by Mediaweek Admin – Dec 12, 2022

oOh!media renews VicTrack agreement and will launch five new digital sites across Victoria
The long-term agreement includes multiple existing large-format classic sites at locations in Bendigo and Ballarat
by Mediaweek Admin – Dec 12, 2022

IAB and OMA partner to host Powering DOOH conference in 2023
The one-day conference will present technical and practical content as well as high-level and strategic planning sessions
by Mediaweek Admin – Dec 8, 2022

Vision Australia partners with QMS in support of the 85th Carol by Candlelights
QMS is supporting the organisation with a digital out-of-home campaign that will span the eastern seaboard
by Mediaweek Admin – Dec 6, 2022

oOh!media extends Victoria Police’s ‘STOPIT’ campaign in 2023
The partnership is set to extend in 2023, with oOh! offering free media space across its Venue and Study network
by Mediaweek Admin – Dec 5, 2022

Veridooh announces partnership with Limited Space in the UK
Limited Space is expanding Veridooh’s independent verification solution, making it available to all clients
by Mediaweek Admin – Dec 1, 2022

QMS appoints Laura Wall as head of programmatic sales
Wall joins from Samsung Ads, where she was head of agency sales for almost two years
by Mediaweek Admin – Nov 29, 2022

VMO launches Header Bidder offering in Australia with Hivestack
Header Bidding allows VMO to offer its inventory to multiple demand partners at the same time
by Mediaweek Admin – Nov 29, 2022

OMA announces the winners of the Q3 Creative Collection competition
The Creative Collection, which was launched in 2013, recognises exceptional campaigns in each quarter
by Mediaweek Admin – Nov 24, 2022

QMS and Neuro-Insight study proves DOOH drives more than awareness
The innovative new study shows DOOH impacts memory encoding by an average of 22% across the sales funnel
by Mediaweek Admin – Nov 23, 2022

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