Creativity
Latest stories
Emotive promotes Aoife Lehane, announces new hires
Ruki Ahad, Tyler Ronaldson, and Jenna Fisher have joined the agency.
by Amy Shapiro – Apr 17, 2024
Kia names its ute: The Tasman
The announcement answers Kia's blockbuster teaser ad launched in March.
by Amy Shapiro – Apr 16, 2024
Rapper Latto 'Talks Snacks' in Thinkerbell's latest for Menulog
The latest phase of the 'Did Somebody Say' platform was introduced last year with pop icon Christina Aguilera.
by Amy Shapiro – Apr 16, 2024
Bupa launches first major work for ‘Healthcaring’ platform via Thinkerbell
The Healthcaring master brand platform was introduced by Thinkerbell in October 2023.
by Amy Shapiro – Apr 15, 2024
ANZ falcon returns in ‘DoppelFalcons’ via Special and PHD
“With fraud and scams on the rise, who wouldn't want one of the world's foremost avian predators on their side?"
by Amy Shapiro – Apr 15, 2024
Australia misses out on top 10, The Monkeys gets #12 campaign: WARC ACT Good report
The Monkeys ranked #15 in the Best 25 Agencies Promoting Good category.
by Alisha Buaya – Apr 12, 2024
Allan Border joins Parkinson's Australia as it rebrands
Border's video campaign amplifies Parkinson’s Australia's plea for $2 million in federal funding.
by Amy Shapiro – Apr 12, 2024
Coles Finest rebrand aims to earn brand loyalty amidst cost of living crisis
Coles' premium private label is aiming to earn brand loyalty by tapping into special, occasional moments.
by Amy Shapiro – Apr 12, 2024
Five by Five and This is Flow launch 'magical' campaign for Australian Payments Plus
Becky Worley: "We wanted to take that feeling of getting on top of your life-admin and dial it up."
by Amy Shapiro – Apr 12, 2024
M&C Saatchi's Justin Graham welcomes global CCOs, Rob Doubal and Laurence Thomson
Justin Graham: "This is a powerful announcement for the global M&C Saatchi Group business."
by Amy Shapiro – Apr 12, 2024
Emotive and Google AI partner to restore Tasmania's giant kelp forests
Hayes: "Our hope is that this groundbreaking work will have an impact not just here in Australia, but globally.”
by Amy Shapiro – Apr 11, 2024
COMvergence: Zenith leads media agencies with $108m in 2023 new biz value
The 20 largest reviews in Aus totalled $450m, including Adobe's $36m, TPG Telecom's $34m, and Uber's $33m.
by Amy Shapiro – Apr 11, 2024
The Brand Agency taps Smith Street's Jessica Harold as group creative director
The move follows The Brand Agency's recent re-appointment of the Tourism Western Australia account
by Amy Shapiro – Apr 10, 2024
The Hallway tells Aussies to get 'A Better Back-Up' for BCU Bank
“For all the brands in the world calling themselves either leaders or challengers, there aren’t many who proudly stake their claim as your best second choice."
by Amy Shapiro – Apr 10, 2024
303 MullenLowe Perth shows 'Anyone Can Save a Life' for St John WA
Migliore: "Unlike other road-safety commercials, the campaign’s focus is less about the behaviour of the driver in the crash, and more about the importance of being a first responder.”
by Amy Shapiro – Apr 10, 2024
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