Latest stories
Whittaker’s Hello Chocolate Lovers brand platform launches via Bastion Shine
Rich Maddocks: "We think we’ve hit on an area that’s not only entertaining but also incredibly relatable."
by Amy Shapiro – May 7, 2024
Micah Walker on making Telstra 'more than it currently is', and being 'terrified' to let Brent Smart down
Plus: Why scaling Bear Meets Eagle on Fire is an exercise in "influence and potency, it’s not in headcount ... you can work in a way where we probably never have any more than five or six clients.”
by Amy Shapiro – May 7, 2024
IMAA celebrates Female Leaders of Tomorrow graduates
Female Leaders of Tomorrow will return for the 2024-25 season following the success of the inaugural programme.
by Alisha Buaya – May 6, 2024
Resolution Digital wins myPlates media account
The Omnicom Media Group agency won a2 Milk Company and El Jannah earlier this year.
by Alisha Buaya – May 6, 2024
Enigma launches signage for Sydney surf park, URBNSURF
Enigma worked with interior design duo Luchetti Krelle and specialist signage firm Diadem to create all the park's environmental signage elements
by Alisha Buaya – May 6, 2024
Principals launches brand identity for NSW's Digital Birth Certificate
The intentionally minimal colour palette is inspired by the physical design of the birth certificate with a nod to Australian green and gold tones.
by Jasper Baumann – May 6, 2024
Howatson+Co launches first work for Tyro
"They weren’t just looking for an ad campaign. Sure, that was part of the requirement ... but we needed a bigger positioning statement."
by Amy Shapiro – May 6, 2024
Suntory BOSS Coffee launches campaign and visual identity via It's Friday
"We knew we’d never replace the first coffee of the day for Australians and our Kiwi friends. That’s too sacred."
by Alisha Buaya – May 6, 2024
Thinkerbell celebrates Star Wars Day with Hahn Solo
The Han Solo pun was deployed by the creative agency in collaboration with media agency UM and digital agency Affinity across Sydney, Melbourne, and Adelaide.
by Amy Shapiro – May 6, 2024
Houston nabs Interbrand's Alex Creamer and Nike's Michelle Teh
"Their experience reshaping some of the world’s most well-known brands makes them unicorns in this market."
by Alisha Buaya – May 6, 2024
Clemenger BBDO appoints Adrián Flores as CCO
Dani Bassil: "We’re doing things differently, better, with more diversity, and challenging the status quo."
by Amy Shapiro – May 6, 2024
National Breast Cancer Foundation appoints VML
"It’s not every day you get the chance to make a real difference for the lives of thousands of people."
by Amy Shapiro – May 6, 2024
James Dixon on Atomic 212°'s 'big, hairy, audacious goal': Crack top 5, 'take on the big brands and win'
"Procurement have insisted, and marketing teams have to go, 'guys, we're sorry to have to do this, but it's the three year process.' And then we know we're vulnerable."
by Brittney Rigby – May 6, 2024
Exclusive: Nick Jacobs promoted to M&C Saatchi CSO
Jacobs joined M&C as senior strategy director in 2019, and was promoted in 2021 to head of integrated strategy.
by Amy Shapiro – May 3, 2024
Imagination promotes Alistair Wilson to local MD
He replaces Antony Gowthorp, who has left the experience design agency after almost 12 years.
by Alisha Buaya – May 3, 2024
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