Latest stories
HCF and Clemenger BBDO invite members to join 'Value Ads' campaign
Tatiana Papavero: "We needed to hone in on the value members are seeking in a meaningful way."
by Amy Shapiro – Jun 3, 2024
LG integrates appliances on Seven's Dream Home via Hearts & Science
LG has further extended the partnership by leveraging 7CIC, Seven’s new shoppable, in-content ad product.
by Alisha Buaya – Jun 3, 2024
Maurice Blackburn Lawyers appoints Match & Wood and Overdose Digital
The account was held by incumbent Half Dome for the past six years.
by Alisha Buaya – Jun 3, 2024
Simon Pugh joins Apparent as chief media officer
Pugh joins the independent agency after helping establish the newly formed essenceMediacom agency in Australia as chief client officer.
by Alisha Buaya – Jun 3, 2024
Brent Smart: 'Nothing has ever been invented that's as good at killing ideas as a corporation'
"We're going to be defined by the output, what we put into the world, what we make."
by Tess Connery – Jun 3, 2024
DDB promotes Mike Napolitano to Melbourne Group CEO
Andrew Little: "This is a very popular decision and is most deserved."
by Amy Shapiro – Jun 3, 2024
KFC, New Balance, FIFA, L’Oreal and ALDI campaigns among 2024 MFA Awards finalists
"I was wowed by the calibre of media thinking and the work that’s gone into delivering clear and powerful entries."
by Alisha Buaya – Jun 3, 2024
New Balance and Kic launch run club via Mango
Polly Morris: “The run club meetups mark the natural evolution of the partnership between Kic and New Balance, now in its second year."
by Amy Shapiro – May 31, 2024
Mark Tompkins becomes Enthral's first creative director
"We've been looking to introduce this role into the agency for a while."
by Alisha Buaya – May 31, 2024
Exclusive: Vanessa Boueyres replaces Sasha Firth as DDB Westpac MP
"She is laser focused on effectiveness, restless in her ambition, deeply passionate about creativity, and fun to be around."
by Amy Shapiro – May 31, 2024
Twisties ad starring Robert Irwin and G-Flip sparks debate
The ad was created by creative agency VaynerMedia, which manages PepsiCo's Smiths Snack Food brands in Australia.
by Amy Shapiro – May 31, 2024
OMG merges Foundation into Hearts & Science
The Foundation brand will disappear, and current Foundation MD Liz Wigmore becomes Hearts & Science MD.
by Alisha Buaya – May 30, 2024
The Monkeys taps Silverstein & Partners' Lennie Galloway and Thomas Gledhill
Tara Ford: "Great people. Great talents. We cannot wait to see the brilliant things they will do.”
by Amy Shapiro – May 30, 2024
Anytime Fitness launches 'Find Your Fit' audio campaign via The Hallway
Caitlin Bancroft: "This is a great opportunity to evolve our Find Your Fit platform in a fun and contextual way."
by Amy Shapiro – May 30, 2024
Ex-Meta creative Jay Morgan launches POPULA brand agency
On creating work that starts with mobile and extends from there: "We don’t know of any other creative agencies offering this approach."
by Amy Shapiro – May 30, 2024
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