Latest stories

Jon Evans to headline inaugural Marketers Day Sydney
The event marks the first time TMC’s flagship Marketers Day will be held in Australia.
by Vihan Mathur – Apr 13, 2026

Enigma nabs Kate Sheppard as Sydney Managing Director
Most recently, she was Managing Director at Connecting Plots, following a two-decade tenure at DDB.
by Vihan Mathur – Apr 13, 2026

How a friendship forged two decades ago helped Lyndall Spooner grow 5D
Despite running seperate companies, there's never been any frenemy energy between Spooner and Social Soup's Sharyn Smith.
by Natasha Lee – Apr 13, 2026

Omnicom lands IBM global media account
It comes as the company continues to reassess its broader agency structure.
by Mediaweek – Apr 10, 2026

Hugh Jackman and Ryan Reynolds bring chaos, banter (and sailing) ahead of Rio Grand Prix
It's giving Deadpool and Wolverine vibes with catastrophically fewer F-bombs.
by Vihan Mathur – Apr 10, 2026

Australian Marketing Institute CEO Bronwyn Heys departs
Kathryn Illy, a former CMO and commercial executive, will step into the Acting CEO role.
by Vihan Mathur – Apr 10, 2026

AI is exposing leaders who just manage busywork
The rise of artificial intelligence is stripping away the corporate layers where executives used to hide from hard work.
by Steven McConnell – Apr 10, 2026

Palladium Insight expands into Australia with two senior hires
Ian Bellerby has been appointed as Head of Brand Tracking & Comms and Josh Thomas-Goodey as Director.
by Vihan Mathur – Apr 9, 2026

Belong turns Reddit threads into ads via OMD
At the centre of the execution is Reddit, where real user-generated “simple solutions” were sourced and transformed into creative.
by Vihan Mathur – Apr 9, 2026

Taboola’s DeeperDive AI hits 7 million monthly users in 8 months
The product is being positioned as one of the largest AI answer engines on the open web.
by Vihan Mathur – Apr 9, 2026

SharkNinja lifts sales 12% with retail media push via Zitcha and Market Media
The campaign generated more than 830,000 impressions and over 6,400 clicks across all channels.
by Vihan Mathur – Apr 9, 2026

JCDecaux nabs Western Sydney International Airport OOH account
The win will see JCDecaux design and deliver a full-scale digital airport network from the ground up.
by Vihan Mathur – Apr 9, 2026

Glowbored PR lands Sheglam as brand accelerates Australian push
The agency will oversee strategic communications and campaign execution.
by Natasha Lee – Apr 8, 2026

CGA reshuffles leadership as Vice President steps down
Lisa Campbell is elected as Vice President, following Anousha Zarkesh's departure.
by Vihan Mathur – Apr 8, 2026

Comic Rhys Nicholson to host 2026 SPA Awards
Winners will be announced at the ceremony on Thursday, 30 April at The Star on the Gold Coast.
by Vihan Mathur – Apr 8, 2026

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