Latest stories
Claxon appointed media and creative agency of record for Celebrity Ink
The agency will drive customer engagement and loyalty across existing studios while supporting future franchisee interest in the Australian, UK, and US markets.
by Alisha Buaya – Jun 11, 2024
BMF encourages smokers and vapers to ‘Give Up For Good’ in government campaigns
The campaigns are structured around three streams: Youth Vaping, Tobacco, and Adult Vaping.
by Tess Connery – Jun 11, 2024
Indie media agencies forecast 10-20% ad spend growth
Agencies named cost-effectiveness, relevancy, and ROI as just some of the factors impacting their investment in regional media.
by Alisha Buaya – Jun 11, 2024
Clemenger BBDO hires Rhian Mason to launch social, PR, and influence practice
Mason will collaborate with chief strategy and experience officer Simon Wassef to help brands participate in, and experiment with, culture.
by Alisha Buaya – Jun 11, 2024
EssenceMediacom retains Queensland government account
The pitch was backed by the agency's data and analytics division, GroupM's data technology capability, and WPP Open.
by Alisha Buaya – Jun 11, 2024
Atomic 212° nabs Mindshare's Sylvia Pickering for Melbourne GM role
At Mindshare, Pickering was managing partner on the NAB account for almost five years.
by Brittney Rigby – Jun 11, 2024
Matt Holmes exits Emotive amid fame unit restructure
Simon Joyce told Mediaweek: "We needed greater senior leadership in the strategy unit, as opposed to senior PR skills."
by Brittney Rigby – Jun 7, 2024
The Monkeys promotes Milla McPhee to CSO, Ben de Castella to head of planning
McPhee succeeds Hugh Munro, who left The Monkeys to launch his own creative indie agency, Rick Barry, with BMF's CCO Alex Derwin.
by Jasper Baumann – Jun 7, 2024
Meeting of the Minds: Tegan Knight and Garry Dawson from Hopeful Monsters
Knight and Dawson share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Jun 7, 2024
'Growth with a performance mindset': iProspect's plan to chase clients and effectiveness
"The next step for us is now the work," plus "awards recognition and new business wins."
by Brittney Rigby – Jun 6, 2024
Domino's appoints Sling & Stone for PR across AUNZ
The PR agency will amplify product launches, occasions, and creative communications in the two territories.
by Jasper Baumann – Jun 6, 2024
Alex Sol Watts joins Poem as executive director social and strategy
Watts' last agency role was partner at creative agency Bullfrog.
by Alisha Buaya – Jun 6, 2024
Starcom appoints chief growth officer and national head of planning
Scott McCaffrey is a new appointment, while Jacqui Purcell is promoted after returning from maternity leave.
by Jasper Baumann – Jun 6, 2024
DDB and Westpac launch another musical State of Origin ad
This time around, the singing banker returns to the field to sing about how much more can be done with "one single dollar."
by Alisha Buaya – Jun 6, 2024
Blackley and Taylor on indie explosion: 'Industry had been quite stagnant'
"There's a lot of client organisations that have flipped themselves on their heads ... I'm not sure the agency world, or the marketing industry, had evolved to actually meet that."
by Brittney Rigby – Jun 6, 2024
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