Latest stories

KFC, New Balance, FIFA, L’Oreal and ALDI campaigns among 2024 MFA Awards finalists
"I was wowed by the calibre of media thinking and the work that’s gone into delivering clear and powerful entries."
by Alisha Buaya – Jun 3, 2024

New Balance and Kic launch run club via Mango
Polly Morris: “The run club meetups mark the natural evolution of the partnership between Kic and New Balance, now in its second year."
by Amy Shapiro – May 31, 2024

Mark Tompkins becomes Enthral's first creative director
"We've been looking to introduce this role into the agency for a while."
by Alisha Buaya – May 31, 2024

Exclusive: Vanessa Boueyres replaces Sasha Firth as DDB Westpac MP
"She is laser focused on effectiveness, restless in her ambition, deeply passionate about creativity, and fun to be around."
by Amy Shapiro – May 31, 2024

Twisties ad starring Robert Irwin and G-Flip sparks debate
The ad was created by creative agency VaynerMedia, which manages PepsiCo's Smiths Snack Food brands in Australia.
by Amy Shapiro – May 31, 2024

OMG merges Foundation into Hearts & Science
The Foundation brand will disappear, and current Foundation MD Liz Wigmore becomes Hearts & Science MD.
by Alisha Buaya – May 30, 2024

The Monkeys taps Silverstein & Partners' Lennie Galloway and Thomas Gledhill
Tara Ford: "Great people. Great talents. We cannot wait to see the brilliant things they will do.”
by Amy Shapiro – May 30, 2024

Anytime Fitness launches 'Find Your Fit' audio campaign via The Hallway
Caitlin Bancroft: "This is a great opportunity to evolve our Find Your Fit platform in a fun and contextual way."
by Amy Shapiro – May 30, 2024

Ex-Meta creative Jay Morgan launches POPULA brand agency
On creating work that starts with mobile and extends from there: "We don’t know of any other creative agencies offering this approach."
by Amy Shapiro – May 30, 2024

Foxcatcher launches WorldView Retail to maximise ROI and customer growth
Foxcatcher has integrated data cleanroom functionality into WorldView to allow brands to upload their first party data securely.
by Alisha Buaya – May 30, 2024

Australian Children’s Music Foundation relaunches brand via Guts Creative
The partnership was facilitated by adland's social purpose organisation UnLtd.
by Amy Shapiro – May 30, 2024

Exclusive: $20m Dulux media account up in the air amid Initiative exits
DuluxGroup chose Mediabrands just days before Fein, Geer, and Colter resigned, Mediaweek can reveal.
by Brittney Rigby – May 29, 2024

Porsche Cars Australia's creative account up for pitch
The incumbent is DDB Melbourne, which has held the account since 2015.
by Amy Shapiro – May 29, 2024

Melbourne Royal hands multi-year creative account to the thrills
Up until recently, the thrills was part of the legacy brand design consultancy, Elmwood.
by Amy Shapiro – May 29, 2024

Today the Brave wins Westmead Fertility Centre
Celia Wallace: “We are ready to flex our full service offering, showcasing the quality, accessibility and innovation of the centre."
by Amy Shapiro – May 29, 2024

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