Latest stories
Darrell Lea appoints Atomic 212° to lead media planning and buying
"With their data insights, media strategy and a team who know us and our story, we will continue to grow."
by Alisha Buaya – Jun 14, 2024
Avenue C leverages UEFA Euro 2024 to launch Diplomatico Rum campaign
The Heart of the Rum campaign will surround the UEFA Euro 2024 on Optus Sport, encompassing both linear and BVOD platforms.
by Alisha Buaya – Jun 13, 2024
Mitsubishi Motors puts creative account up for pitch
The incumbent, Richards Rose, has held the creative account since 2016.
by Amy Shapiro – Jun 13, 2024
Climate Dr Certificate, Plastic Forecast, WoMen's Football: Creatives' Cannes contenders from other agencies
What are the local and global Cannes frontrunners? A handful of top creatives pick the top work that's not their own.
by Amy Shapiro – Jun 13, 2024
Shift 20, The Daily Issue, and a mo DNA kit: Agencies' Cannes contenders
Top creatives from Special, Innocean, Dentsu Creative, and DDB Group Melbourne weigh in on the campaigns from their agencies they think will win big at Cannes.
by Amy Shapiro – Jun 13, 2024
Bread Agency bolsters team with six new hires
The new appointments follow multiple client wins including Peter Lehmann Wines, Reflections Holidays, and Zambrero.
by Jasper Baumann – Jun 13, 2024
Bega hands Dairy Farmers creative account to The Royals
The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.
by Amy Shapiro – Jun 13, 2024
Lynx appoints Hello as creative agency of record
The independent integrated agency will lead creative and activations in partnership with Mindshare and Forward PR.
by Alisha Buaya – Jun 13, 2024
R/GA promotes Ben Miles to chief design officer across APAC
Tiffany Rolfe: "Ben has proven to be a skilled practitioner and inspiring leader, always designing to create impact for our clients and the world."
by Amy Shapiro – Jun 13, 2024
Aussie ad revenue to reach $23.5bn despite economic challenges: GroupM
Melissa Hey: "Retail media is seeing accelerated growth ... while the decline of linear TV is slowing."
by Alisha Buaya – Jun 13, 2024
AKQA completes merger with whiteGrey, execs announced
The merger was first announced in March, along with whiteGREY CEO Lee Simpson's departure.
by Amy Shapiro – Jun 13, 2024
Emotive activates The HOKA FlyLab for Global Running Day
Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."
by Amy Shapiro – Jun 12, 2024
JOY spotlights women's sport in Athena Sports Nutrition launch campaign
Athena is a new sports nutrition range specifically made for women.
by Tess Connery – Jun 12, 2024
The Hallway launches latest work for GWM, 'Out there awaits'
Simon Lee: "There’s a voice inside all of us that sometimes urges us to escape from the confines of our daily lives."
by Amy Shapiro – Jun 12, 2024
Lee Liversedge joins Enigma as creative director of brand, property, and place
"The focus of my career has been on creating connected brand experiences that stimulate and amplify human behaviours wherever people live, work, and play."
by Alisha Buaya – Jun 12, 2024
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