Latest stories

GroupM promotes Daniel Aguirre-Davies to head of search
Ryan Goldsworthy: "Dan knows our business well, with nearly six years at our agencies and GroupM plus 10 years in the search game."
by Alisha Buaya – Aug 2, 2024

'You've got to be ready when the market bounces back': Michael Bass launches mbassy
Plus: Bass on offering a "refreshing approach" and the power of a strong brand name.
by Alisha Buaya – Aug 2, 2024

NBL drafts The Gifted Group and Speak Communications for PR
The two agencies will spearhead the NBL's influencer, talent, and PR initiatives.
by Jasper Baumann – Aug 1, 2024

Edelman appointed as VIVAIA's PR agency of record
The partnership comes ahead of the brand's first flagship store opening in Sydney at the end of the year.
by Alisha Buaya – Aug 1, 2024

CX Lavender to lead Victoria Uni's experience innovation program
"Tertiary education student experience is among the most unchanged in any sector throughout the decades."
by Alisha Buaya – Aug 1, 2024

Swinburne appoints Principle Media Group to media account
“We are impressed by PMG’s strategic approach and their understanding of our distinctive brand promise to create the next gen now."
by Alisha Buaya – Aug 1, 2024

Cannes Lions appoints ACA as national representative
"It is essential that we develop greater confidence in creativity’s ability to generate growth across all aspects of business."
by Alisha Buaya – Aug 1, 2024

Havas Media acquires indie agency Hotglue
Virginia Hyland - who joined Havas when she sold her own indie to the holdco - said the acquisition will bring scale. The Hotglue founders will now lead Havas Media Melbourne.
by Alisha Buaya – Aug 1, 2024

GWM appoints Thinkerbell following split with The Hallway
Thinkerbell: "GWM has been going from strength to strength with record sales, excellent new products and outstanding value."
by Amy Shapiro – Aug 1, 2024

Ārepa launches first work via jnr., 'Sip Some Neuroscience'
The indie creative agency was founded by Ryan O’Connell and John Marshall earlier this year.
by Amy Shapiro – Jul 31, 2024

Leo Burnett and Zenith unveil 'Ads at Record Speeds' for Superloop
The campaign includes a 2 hour and 35-second skippable YouTube ad celebrating the Men’s Marathon Record.
by Amy Shapiro – Jul 31, 2024

Revlon transforms Luna Park for International Lipstick Day via Emotive
Revlon ambassador Delta Goodrem joined the brand, handing out Super Lustrous Lipsticks to commuters.
by Amy Shapiro – Jul 31, 2024

Qantas and Howatson+Co debut 'Already Proud' Olympics film
Chris Howatson: "Our campaign features eight incredible athletes and captures their emotional farewells before boarding their very special flight."
by Amy Shapiro – Jul 31, 2024

The Hallway parts ways with GWM as auto brand goes to pitch
"Our focus now is on forming a new long term partnership with an ambitious automotive company."
by Amy Shapiro – Jul 31, 2024

MFA EX announces Inspiration X session speakers
Sophie Madden: "The Inspiration X presentations consistently strike a balance between being informative and entertaining, with a healthy dose of provocation thrown in."
by Alisha Buaya – Jul 31, 2024

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