Latest stories

Convo Media launches rebrand as it expands its services under Monique Harris
Monique Harris: "Convo Media isn’t just a new name; it’s a renewed commitment to simplifying programmatic content."
by Alisha Buaya – Sep 3, 2024

UM and Mutinex team up to lead real-time media data integration
"This collaboration underscores UM's commitment to innovation, privacy, and security."
by Alisha Buaya – Sep 3, 2024

Arnott's launches new integration asset in partnership with The Block via The Neighbourhood
Toby Aldred: "Integrating into editorial is one of the most effective ways to deliver attention to your brand and deserves the same level of creative thinking as traditional in-break assets."
by Alisha Buaya – Sep 3, 2024

Rest unveils refreshed visual brand identity via KPMG Creates
Sudeep Gohil: "This isn’t just a brand refresh; it’s the result of three years of collaboration and trust with Rest."
by Alisha Buaya – Sep 3, 2024

Sparro by Brainlabs wins Healthengine's SEO account
Matt Gudge: "In the ever-changing SEO landscape it’s critical to have a partner onboard that can continue to support, optimise and lift Healthengine's great efforts in this space."
by Alisha Buaya – Sep 3, 2024

Budget Direct launches Pet Insurance campaign starring Chief via 303 MullenLowe
Jonathan Kerr: "We took this opportunity to show another side to Chief's relationship with Sarge in this latest spot."
by Alisha Buaya – Sep 3, 2024

nib launches 'Potentially Amazing' brand campaign via Dentsu Creative
The work helps members see the total range of products and benefits available to them – from travel to NDIS services.
by Jasper Baumann – Sep 3, 2024

XXXX launches ULTRA. ‘ZERO CARBS*. 100% BEER.’ via Thinkerbell
The latest campaign reminds Aussies that beer is the only Zero Carb* drink worth giving an XXXX about.
by Jasper Baumann – Sep 2, 2024

It’s Friday unveils new campaign for Colonial First State
The campaign depicts a range of ordinary Australians going about their daily lives, busy with work and family.
by Alisha Buaya – Sep 2, 2024

BIG W teams up with Mamamia for new campaign via M&C Saatchi
Scott Dettrick: "BIG W has gone back to the drawing board with its new range of basics clothing, with a focus on fit, and this campaign underscores that commitment."
by Alisha Buaya – Sep 2, 2024

DDB Melbourne wins ACCIONA Energía Australia creative account
Caroline Pinter: "Instead of traditional pitches, we engaged in collaborative working sessions to ensure we found the perfect fit in both values and capabilities."
by Alisha Buaya – Sep 2, 2024

Half Dome appointed to handle performance media for Amplify
Joe Frazer: "Their commitment to harnessing diverse perspectives aligns perfectly with our mission to deliver impactful media strategies that resonate broadly."
by Jasper Baumann – Sep 2, 2024

Atomic 212° wins BlueScope media account for BlueScope and COLORBOND brands
Claire Fenner: "We are excited about this new partnership, and we are honoured to be trusted as partners."
by Alisha Buaya – Sep 2, 2024

Bupa unveils 'beyond the games' Paralympics campaign via Thinkerbell
The campaign is the first commercial project to be certified through Inclusively Made’s 100-point accreditation process.
by Amy Shapiro – Aug 30, 2024

Indie PR agency Agent 99 relaunches brand, adds new clients
The move comes as the agency adds Bausch + Lomb and Connect IVF to its health and wellness portfolio.
by Amy Shapiro – Aug 30, 2024

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