Agency News
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The Pistol appoints Brinda Dekiwadia and Daren Polo to lead performance team
Jaime Nosworthy: "The specialist capability each of these leaders brings to the business will translate to increased value for our clients."
by Alisha Buaya – Oct 8, 2024

'Salesforce for influencers': Fabulate tackles brand safely using video-led AI tools as it launches SparQ
Ben Gunn: "We believe this will be a game changer for brands wanting to work in the influencer space."
by Alisha Buaya – Oct 8, 2024

PHD promotes David Bielenberg and Elyse Foley to national roles
Stuart Bailey: 'We are excited to see them transfer the great work and momentum they have driven in the Melbourne and Sydney markets to a wider national remit.'
by Alisha Buaya – Oct 8, 2024

Australian Unity launches its 'Real Wellbeing: Balance Your Being' brand campaign via The Royals
Andrew Siwka: "This was a rare opportunity to tell the story of Australian Unity’s 180 year history of helping Australians achieve greater wellbeing in their day to day lives."
by Alisha Buaya – Oct 7, 2024

INVNT and SXSW Sydney bring back The Discovery Stage and unveil the 2024 line-up
Laura Roberts: 'We're igniting the spark between culture and brands by pairing up panelists that you may never expect to see on a stage together.'
by Alisha Buaya – Oct 4, 2024

McDonald's and Akcelo launch a 'Very Important Purple' campaign to mark the Grimace Shake release
Oskar Westerdal: 'With this campaign, we’ve captured the unfiltered excitement of the Aussie public and Macca’s own crew.'
by Alisha Buaya – Oct 4, 2024

URBNSURF appoints Rocket Agency as digital agency
Hayley Wallace: 'Their approach to performance marketing and track record in solving similar challenges for other brands made them stand out during the bid process.'
by Alisha Buaya – Oct 4, 2024

TikTok Ad Awards return with new small business award category
Brett Armstrong: "Our partners continue to push the boundaries of creativity, delivering outstanding campaigns, and I’m excited to see the quality of entries this year."
by Alisha Buaya – Oct 3, 2024

Emotive and Optus go 'All In' for Australian small businesses with new campaign launch
Darren Wright: "We wanted to bring that story to life with some warmth and understanding that will hopefully engage the small business community."
by Alisha Buaya – Oct 3, 2024

Dentsu Creative appointed to Adobe's digital media business
Abbey Klaassen: 'We're ready to bring that to customers everywhere through Adobe’s Digital Media Business.'
by Mediaweek Admin – Oct 3, 2024

Forty Winks responds to Ikea's 24-hour sleep billboard with 'friendly-neighbourhood-sleep-advisors' via Bursty
Pancho Gutstein: "We felt it was our responsibility to pull the team together and help a mate out. We’re serious about sleep… and a having bit of fun too."
by Alisha Buaya – Oct 2, 2024

Havas Red turns pink for breast cancer awareness month and the National Breast Cancer Foundation
Cleola Anderiesz: 'This month's HAVAS Pink initiative makes a huge difference in elevating the awareness and need for breast cancer research.'
by Mediaweek Admin – Oct 2, 2024

Robbie Brammall announces departure from Mona after eight years as director of marketing and communications
Patrick Kelly: 'We’ve been so lucky to have Robbie at Mona. He leaves a legacy of both commercial success and amazing creativity. We’re excited to see what he does next.'
by Alisha Buaya – Oct 2, 2024

History Will Be Kind and Deepend achieve B Corp certification
EJ Granleese: "At HWBK and Deepend we’ve always believed that design, creativity and communication can... reshape perspectives, influence policy and culture, and contribute to a better world."
by Alisha Buaya – Oct 2, 2024

Amplify appoints Steph Balme and Kate Boekhorst as business directors
Gareth Davies: "Strong relationships are the foundation of Amplify’s business, which under Steph and Kate’s leadership will ensure our client service offering continues to go from strength to strength."
by Alisha Buaya – Oct 2, 2024

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