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Jasper Baumann

Joined 20221081 posts
JB
McCafé fuels Australian Paralympic athletes in new content series via DDB Sydney
Agencies

McCafé fuels Australian Paralympic athletes in new content series via DDB Sydney

The series features narration by triple Paralympian Don Elgin.

by Jasper BaumannSep 13, 2024

Fetch launches DAZN app featuring NFL Games Pass and Pay-per-View boxing
Streaming

Fetch launches DAZN app featuring NFL Games Pass and Pay-per-View boxing

Subscriptions start at $13.99 per month for a 12-month subscription.

by Jasper BaumannSep 12, 2024

Magic wins Amazon account for security provider Swann
Agencies

Magic wins Amazon account for security provider Swann

Under the partnership, Magic will manage Amazon ads for Swann in Australia, the UK and the US.

by Jasper BaumannSep 12, 2024

Retail media campaigns are delivering more than we think: IAB MeasureUp 2024
Marketing

Retail media campaigns are delivering more than we think: IAB MeasureUp 2024

Colin Barnard: "Make sure that the investments that you're putting in through retail media are reflective of the results."

by Jasper BaumannSep 12, 2024

Lower funnel is over invested, marketers should rebalance marketing mix now: Mutinex
Data

Lower funnel is over invested, marketers should rebalance marketing mix now: Mutinex

Will Marks: “Marketers need to stop trying to simply “wait it out".

by Jasper BaumannSep 11, 2024

Michael Whiteside joins QMS as national sales director - advanced trading
News

Michael Whiteside joins QMS as national sales director - advanced trading

Whiteside joins QMS from Kinesso (part of IPG), where he was chief media activations officer.

by Jasper BaumannSep 11, 2024

Lucy Formosa Morgan, Nicole Smart and Cath Brands lead Boomtown's next Masterclass
News

Lucy Formosa Morgan, Nicole Smart and Cath Brands lead Boomtown's next Masterclass

The Masterclass will be held online on Thursday, November 21 from 10 am AEDT.

by Jasper BaumannSep 11, 2024

Fortress launches retail media network to connect brands with Gen Z & Millennials
News

Fortress launches retail media network to connect brands with Gen Z & Millennials

The retail media network will offer brand partnerships, digital signage, esports sponsorships, product placement and inn-venue activations.

by Jasper BaumannSep 11, 2024

Peter Charles appointed Seven Network managing director, Victoria
News

Peter Charles appointed Seven Network managing director, Victoria

Charles retains his position as Victorian sales director and head of national independent agencies and direct.

by Jasper BaumannSep 11, 2024

Kayo Sports' NRL 2024 season coverage surges 30% year-on-year
Streaming

Kayo Sports' NRL 2024 season coverage surges 30% year-on-year

The Broncos, Storm and Roosters were the most watched teams.

by Jasper BaumannSep 11, 2024

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