Amy Shapiro
Icon Agency partners with The Man Cave charity
Hunter Johnson: "We are at an inflection point for masculinity."
by Amy Shapiro – Apr 9, 2024

Google makes creator play for Gen Z TikTok lovers via Emotive
To date, Emotive said the campaign has reached 13.3m users on TikTok and generated $1.5m in earned media value.
by Amy Shapiro – Apr 9, 2024

IKEA Australia airs 'Do Try This at Home' campaign via McCann
The campaign marks a first for IKEA Australia, as it debuts the same creative used in the 31 markets also within the Ingka Group.
by Amy Shapiro – Apr 9, 2024

We Are Different to lead JAC Motors' earned, social, influencer work
Stuart Terry: “Australia’s auto market is ripe for something different."
by Amy Shapiro – Apr 9, 2024

BMF leads Tourism Tasmania's biggest Off Season campaign yet
The campaign marks Tourism Tasmania's biggest investment in the winter campaign, debuting TV and experimenting with UV printing on billboards.
by Amy Shapiro – Apr 9, 2024

Tourism WA re-appoints WPP's The Brand Agency
Rose Herceg said, "it’s a great honour to sell WA to the world."
by Amy Shapiro – Apr 8, 2024

Squarespace debuts first Trans-Tasman campaign, The Ditch
The campaign was led by Squarespace's in-house creative team.
by Amy Shapiro – Apr 8, 2024

First Telstra work from +61, From Space to Your Place, launches
Brent Smart: "I love how ambitious, yet simple this work is."
by Amy Shapiro – Apr 8, 2024

Ogilvy Melbourne snags Special's Chris Andrews as group CD
The appointment follows the news of Fran Clayton joining Ogilvy as CSO, as Mediaweek recently revealed.
by Amy Shapiro – Apr 8, 2024

G Squared appoints AKQA's John Phung as head of data and analytics
After working "for a number of large multinational networks in recent years," Phung is excited to move to "one of the leading independent digital consultancies."
by Amy Shapiro – Apr 8, 2024

BONDS launches 'As worn by us' brand platform via Special
Ghazarian: “A proud reflection of the simple and unique truth that Bonds can be found in almost every Aussie’s undie or sock drawer."
by Amy Shapiro – Apr 8, 2024

Grill'd takes a jab at Macca's in latest work for Gather Round
Dunne: "Delicious, healthy food is part of our DNA, and as an iconic Australian brand, we will continue to communicate and celebrate this."
by Amy Shapiro – Apr 5, 2024

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
