Amy Shapiro

Aussie Paralympian Col Pearse fronts Woolworths' 'Fresh Fuels the Best in All' via M&C Saatchi
"This brand film captures the Aussie competitive spirit, determination, grit and a community coming together to help realise an athlete’s dream."
by Amy Shapiro – Jul 10, 2024

Maven PR wins Crohn's and Colitis Australia account
Sophie Muir: "As someone who personally battles Crohn's disease, securing the PR account for Crohn's and Colitis Australia is profoundly significant to me."
by Amy Shapiro – Jul 10, 2024

Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game
“Lynx has always been about empowering guys, and that means evolving alongside them."
by Amy Shapiro – Jul 10, 2024

AAMI launches 'Athletes in the Making' via Ogilvy
"Australia’s leading national insurer is there to support our little athletes in the making when things don’t quite go to plan."
by Amy Shapiro – Jul 10, 2024

'Enjoyed the great privilege': M&C Saatchi responds as Tourism Australia changes the guard
M&C held the account since 2018, and was responsible for its 'Come and Say G'Day' campaign.
by Amy Shapiro – Jul 9, 2024

Tourism Australia appoints Accenture Song, The Monkeys and Droga5 to its creative and digital services
Tourism Australia's creative account was held by M&C Saatchi and the digital account by Digitas since 2018.
by Amy Shapiro – Jul 9, 2024

Lisa Ronson joins Medibank as new CMO
Ronson's appointment follows the departure of senior executive of brand, marketing, and customer experience Fiona Le Broq.
by Amy Shapiro – Jul 9, 2024

The General Store wins Chupa Chups creative account
"To work on an iconic brand whose purpose is all about fun is literally going to be a joy."
by Amy Shapiro – Jul 8, 2024

The Monkeys launches 'Sport can change your life' for rebel
"We’ve loved unearthing the best sports stories Australia has never heard of.”
by Amy Shapiro – Jul 8, 2024

'Park any preconceptions': Boomtown Masterclass highlights regional opportunities for brands
Lauren Dawber: "The digital ecosystem is powerful, it doesn’t matter where you live."
by Amy Shapiro – Jul 8, 2024

Colgate launches 'Game Face' campaign for footy season via VML and Wavemaker
"The aim is to change the perception of what a 'game face' should be – moving away from intimidation to empowerment."
by Amy Shapiro – Jul 5, 2024

Tesla comes out on top in list of Australia's 10 favourite brands
Matt Morgan: "Consumers reward brands that consistently fulfil their promises across every interaction with unwavering trust and loyalty."
by Amy Shapiro – Jul 4, 2024

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