Alisha Buaya
72andSunny ANZ wins Princess Cruises
Nick Ferguson: 'We appointed 72andSunny due to their belief in Optimism and their expertise working with modern global and Australian brands and their ability to connect these with modern Australian audiences.'
by Alisha Buaya – May 13, 2025
Avenue C appointed media agency partner for Zip Water across ANZ
Mike Abbott: 'Avenue C impressed us with their strong, integrated approach across media - from social and SEM to influencer and SEO.'
by Alisha Buaya – May 13, 2025
Impressive names General Manager
Robert Tadros: 'Her deep understanding of media, performance, and people-first leadership will be instrumental as we continue to scale and deliver exceptional value to our clients.'
by Alisha Buaya – May 13, 2025
Emotive appoints Head of Partnerships
Sebastian Revell: 'She’s whip smart, wildly versatile, and the kind of operator who’ll help supercharge our next phase of growth.'
by Alisha Buaya – May 13, 2025
Box Office: Thunderbolts* continues to dominate at the cinemas
This weekend, the top 20 films Australian box office grossed $8,170,372, down -27% from last weekend’s $11,209,550.
by Alisha Buaya – May 12, 2025
QV launches 'care behind every bathroom door' campaign via Sunday Gravy and Half Dome
Kira Torpy: 'This campaign is a nod to everything we do behind closed doors to care for ourselves and others to make Australia feel seen.'
by Alisha Buaya – May 12, 2025
Unilever cleaning brand Jif launches new campaign via REBORN
David Easton: 'This campaign is about flipping the narrative, taking cleaning, something traditionally mundane, and making it a moment of entertainment.'
by Alisha Buaya – May 12, 2025
IBM joins Australian Centre for AI in Marketing (ACAM) to help upskill marketers in AI
Miki Luong: 'There’s a strong alignment in how we both approach AI -purpose-led, human-centred, and grounded in trust.'
by Alisha Buaya – May 12, 2025
ACMF, This is Flow, and UnLtd join forces to kick off first-ever brand campaign
Catherine Rushton: 'We are incredibly excited to launch the next phase of this partnership and are grateful for their belief in our mission to support children.'
by Alisha Buaya – May 12, 2025
ACM supercharges Explore brand with new travel insights
Kate Cox: 'Our expanded Explore travel offering reflects ACM’s ongoing investment in content and advertising solutions, as well as our commitment to our readers.'
by Alisha Buaya – May 12, 2025
Panasonic teams up with Awaken for creative strategy and production to launch new hairdryer range
Chris Parker: 'Our strategy was to meet style-savvy, tech-forward consumers seeking premium haircare solutions where they are, our media mix and smart audience targeting is designed to capture customers in the moment.'
by Alisha Buaya – May 12, 2025
The Ads That Made Us: Tell me more... Lube Mobile, Cottee's Cordial and Brazil's 1998 World Cup campaign with Nike
This week: Giles Watson, Elise Hedley Dale and Ben Walker.
by Alisha Buaya – May 8, 2025
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