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Alisha Buaya

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Alisha Buaya
"Understanding social sentiment has never been more critical": Meltwater's Ross Candido on the power of data during challenging economic times
Data

"Understanding social sentiment has never been more critical": Meltwater's Ross Candido on the power of data during challenging economic times

"Tracking one billion pieces of content daily would have been inconceivable ten years ago"

by Alisha Buaya – Nov 13, 2023

"It's rewarding": Rory Heffernan discusses Atomic 212°'s strong year of business wins, retention and driving growth in 2024
Agencies

"It's rewarding": Rory Heffernan discusses Atomic 212°'s strong year of business wins, retention and driving growth in 2024

"We're riding a bit of a wave at the moment where the industry is a bit ripe for disruption"

by Alisha Buaya – Nov 10, 2023

"Another data set is not a new challenge": Media agency leaders react to Foxtel's new audience measurement system
Television

"Another data set is not a new challenge": Media agency leaders react to Foxtel's new audience measurement system

Media agency leaders discuss its potential impact on agency spend and if it will make a difference to the landscape

by Alisha Buaya – Nov 1, 2023

Meeting of the Minds: Bohemia's Sev Griffiths and Alana Mazza
Agencies

Meeting of the Minds: Bohemia's Sev Griffiths and Alana Mazza

Griffiths and Mazza share their perspectives, thoughts and opinions

by Alisha Buaya – Oct 31, 2023

SBS Upfront 2024: Media buyers weigh-in on the broadcaster's offerings, innovations and initiatives
Agencies

SBS Upfront 2024: Media buyers weigh-in on the broadcaster's offerings, innovations and initiatives

Media buyers revealed what impressed them and if the broadcaster delivered on the "demand different" theme

by Alisha Buaya – Oct 31, 2023

Claxon CEO Daniel Willis reflects on an "exceptionally strong" FY23 and branching out into creative AI
Agencies

Claxon CEO Daniel Willis reflects on an "exceptionally strong" FY23 and branching out into creative AI

Plus: The agency's continued focus on growth and performance and international expansion plans

by Alisha Buaya – Oct 30, 2023

Jack Telford on growing Zenith's SEO capability and being part of Publicis Groupe's Connected Careers program
Agencies

Jack Telford on growing Zenith's SEO capability and being part of Publicis Groupe's Connected Careers program

"Good work is powered by amazing inter-agency and client relationships"

by Alisha Buaya – Oct 29, 2023

Paramount Upfront 2024: Media buyers reflect on the network's offering and what piqued their interest
Agencies

Paramount Upfront 2024: Media buyers reflect on the network's offering and what piqued their interest

Media buyers reveal share what caught their interest and how Paramount is harnessing nostalgia

by Alisha Buaya – Oct 25, 2023

oOh!Media Outfront 2024: Bel Harper shares her highlights of the OOH company's showcase
Outdoor

oOh!Media Outfront 2024: Bel Harper shares her highlights of the OOH company's showcase

Bel Harper: "If you want to reach Sydney siders we've got all of them covered"

by Alisha Buaya – Oct 24, 2023

oOh!Media Outfront 2024: Media buyers weigh-in on the new year's offerings and what it means for them
Outdoor

oOh!Media Outfront 2024: Media buyers weigh-in on the new year's offerings and what it means for them

Media buyers revealed what stood out to them, what was missing and what they would invest in

by Alisha Buaya – Oct 24, 2023

Kauri Davies reflects on the opportunities and growth with Publicis Groupe's Connected Careers
Agencies

Kauri Davies reflects on the opportunities and growth with Publicis Groupe's Connected Careers

Davies spoke about moving from the New Zealand office to Melbourne, his highlights, and what he hopes to achieve

by Alisha Buaya – Oct 22, 2023

Seven Upfront 2024: Media buyers share their thoughts and opinions on the network's offerings
Agencies

Seven Upfront 2024: Media buyers share their thoughts and opinions on the network's offerings

The network showcased its "massive" new announcements for the year ahead as part of the SXSW Sydney

by Alisha Buaya – Oct 19, 2023

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