Alisha Buaya

Sarah James joins EssenceMediacom as chief investment officer
James joins the GroupM agency from Initiative Melbourne, where she worked as managing director.
by Alisha Buaya – Jul 12, 2024

Initiative promotes Megan Davey to head of Melbourne
Her new role with the Mediabrands agency follows the resignation of Sarah James, who has moved to GroupM's EssenceMediacom.
by Alisha Buaya – Jul 12, 2024

Mushroom Connect becomes latest member of AiMCO
Mushroom Connect serves as a connection point between talent and brands.
by Alisha Buaya – Jul 11, 2024

Broadsheet and Intrepid Travel partner to launch Broadsheet Local Time
The partnership marks the publication's biggest foray into international travel content to date.
by Alisha Buaya – Jul 11, 2024

Five by Five appointed to Care Pharma's Hydralyte
This is Flow will continue to manage the account's media planning and buying.
by Alisha Buaya – Jul 11, 2024

'A pivotal moment in our industry's history': Andie Potter on the 'transformative forces' in the ad tech space
Plus: Celebrating her team's achievements and what the industry can expect next.
by Alisha Buaya – Jul 11, 2024

Social connection the main motivation for sports fans under the age of 40: The Growth Distillery
Almost 60% of younger fans have a strong affinity for brands that support their favourite team or sport.
by Alisha Buaya – Jul 10, 2024

QMS and Vicinity Centres expand partnership, adding two sites to Emporium Melbourne network
"Once installed in the coming weeks, the new screen at Emporium’s Swanston Street will rank among the most exciting external digital screens in Australia."
by Alisha Buaya – Jul 10, 2024

WiredCo. launches Dettol's new ANZ campaign with The Wiggles
Research indicates that 87% of Australian children don’t wash their hands for the recommended 20+ seconds.
by Alisha Buaya – Jul 10, 2024

UM promotes Michael Mellington to head of media planning
"This is the perfect time for UM to take a market-leading stance, and I’m honoured to lead this charge with our planning community."
by Alisha Buaya – Jul 10, 2024

Broadsheet promotes Nick Connellan as Australia editor
Connellan has been with the company since 2015 and was Broadsheet's first directory editor.
by Alisha Buaya – Jul 9, 2024

Lifeblood appoints M&C Saatchi as creative behaviour change agency
Michael McEwan: "There are motivations to be found, myths to bust, and barriers to overcome to shift that positive change in behaviour."
by Alisha Buaya – Jul 9, 2024

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