Alisha Buaya
Publicis Groupe moves to acquire influencer platform Influential
Sadoun said the deal "uniquely positions us at the centre of the new media ecosystem."
by Alisha Buaya – Jul 26, 2024
OMD unveils 2024 Exec Next program cohort
The internal program features eight appointed members who demonstrate leadership qualities and have been identified as potential future agency leaders.
by Alisha Buaya – Jul 26, 2024
Pureprofile records first full year profit and improved revenue
Martin Filz: "We are committed to leveraging opportunities using technology and Al to drive further innovation and growth."
by Alisha Buaya – Jul 26, 2024
Avenue C launches national campaign for Primo Reserve
"We are proud of the breadth of range, outstanding quality and the strong support campaign delivered by our team to launch this amazing product range."
by Alisha Buaya – Jul 26, 2024
DOBBY shares his journey with First Nations content creators
DOBBY also spoke about working on his debut album, Warrangu; River Story, which took seven years to create.
by Alisha Buaya – Jul 25, 2024
delicious. and Harvey Norman partner for 2024 Produce Awards
This is the sixth consecutive year delicious. and Harvey Norman have partnered to present the awards.
by Alisha Buaya – Jul 25, 2024
IMAA reveals inaugural Pitch-Chella participants
The participating teams will pitch campaigns for the Northern Territory Indigenous Business Network and the Waves of Wellness Foundation.
by Alisha Buaya – Jul 25, 2024
Kerel Cooper joins GumGum as chief marketing officer
Cooper was previously president of advertising at Group Black, driving the advancement of Black-owned media.
by Alisha Buaya – Jul 25, 2024
'If it doesn't align with me, I don't think it's worth it': Brooke Blurton on the value of authenticity
"Being real, being authentically you is important; if a brand doesn't like that, it's a brand you probably don't want to work with."
by Alisha Buaya – Jul 24, 2024
Tourism NT appoints CHEP Network to martech account
Mark Gretton: "Building local skills in effective technology solutions that are both easy to execute and highly effective was central to our strategy."
by Alisha Buaya – Jul 24, 2024
Half Dome and Meta present panel on state of advertising on social platforms
Joe Frazer: "A cultural shift is required in many organisations to unlock volume within social platforms."
by Alisha Buaya – Jul 24, 2024
Mediahub wins Arla Foods' media account in NZ
The New Zealand appointment expands the agency's relationship with the brand; it won the business in Australia in 2022.
by Alisha Buaya – Jul 24, 2024
The leading media trade publication in Australia.
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