Alisha Buaya
Optus challenge status quo with simple product experience via Emotive and UM
Cam Luby: "This is not about promoting products in lieu of brand, it’s about using our strong product propositions to drive growth and brand together with a focus on customer needs and wants at the core."
by Alisha Buaya – Oct 10, 2024
Toyota shows why the HiLux gets the job done via Saatchi & Saatchi
Avish Gordhan: "This campaign tells that story with tongue planted firmly in check. The warning is clear: Don’t send a ute to do a HiLux job."
by Alisha Buaya – Oct 10, 2024
AGL highlights energy efficiency in diverse languages via SBS CulturalConnect and Identity Communications
Santosh Murthy: "AGL has demonstrated tremendous leadership through this initiative by going above and beyond to engage all Australians."
by Alisha Buaya – Oct 10, 2024
UM and Chery Motor team up with Vogue Australia for cross-platform campaign to launch new car models
Anathea Ruys: "Bringing together two brands who share a passion for style, innovation, and forward-thinking was a natural choice."
by Alisha Buaya – Oct 10, 2024
BCM Group and Born Bred Talent launch international campaign for Lionel Messi fragrance
Phil McDonald: "It's not every day that you are entrusted with bringing a global brand to life in partnership with the greatest footballer in history."
by Alisha Buaya – Oct 10, 2024
'Everybody rises on the tide': John Sintras on Mutinex raising $17.5m in funding and what it means for business in Australia
'The US is the biggest market in the world. So if we're disproportionately successful there, then everybody benefits from that growth in terms of more investment to put into the rest of the organisation as we grow.'
by Alisha Buaya – Oct 10, 2024
Counting down to SXSW: How to register for Rolling Stone House for bumper artist lineup next week
Jessica Hunter: 'After the success of Rolling Stone Courtyard at last year’s inaugural SXSW Sydney, we can’t wait to go even bigger and bolder in 2024 with Rolling Stone House.'
by Alisha Buaya – Oct 10, 2024
Laura Greally joins PubMatic as APAC marketing director
Emily Yri: 'Her comprehensive experience in strategic marketing and extensive knowledge of the digital advertising ecosystem will be instrumental in driving PubMatic’s continued growth.'
by Alisha Buaya – Oct 10, 2024
Bundy R. Bear makes comeback at 2024 NRL grand final via Leo Burnett, Hearts & Science, and Havas Red
Matt Miles: 'The return of Bundy R. Bear at the NRL Grand Final is a proud moment for us, embodying the humour, heart, and unmistakable Aussie spirit of Bundaberg Rum.'
by Alisha Buaya – Oct 10, 2024
Admosis Media Group appoints Rob Patterson as its first general manager
Dan Copsey: 'His experience across both larger and mid-sizes agencies will no doubt help accelerate our growth trajectory as we’re working towards expanding our footprint.'
by Alisha Buaya – Oct 10, 2024
Ideally appoints Kim Le Gras as strategic client partner
Simon Gawn: '(Kim) is an established leader with a passion for building relationships, and her experience within agency plus working with some of the best and biggest companies in Australia.'
by Alisha Buaya – Oct 10, 2024
Commercial mix modelling platform Prophet achieves ISO 27001 certification
Jordan Taylor-Bartels: "The achievement of the ISO 27001 certification is a significant leap forward in our continuous effort to raise the bar in secure and responsible data management."
by Alisha Buaya – Oct 9, 2024
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.