Alisha Buaya
IAG Chief Customer and Marketing Officer Michelle Klein discusses 'doing the basics brilliantly' in the insurance category
Dubois and Klein also discussed transparently and authentically showing up for consumers, referencing NRMA Insurance’s broadcast partnership with Nine of the Olympic and Paralympic Games.
by Alisha Buaya – Dec 5, 2024
Cat van der Werff on building Canva’s in-house agency and becoming the ‘Patagonia of design'
Plus: Van der Werff on the success of the ‘Love Your Work’ campaign.
by Alisha Buaya – Dec 5, 2024
Tennis Australia 'hits different' with fresh take on AO memorabilia in new campaign via BMF
Britt Wickes: 'Hits Different will once again anchor the approach, reminding Australians why tennis in this country is unique and enhancing AO25’s reputation as a leader in world-class sporting experiences.'
by Alisha Buaya – Dec 5, 2024
Wattle Court launches new brand identity and positioning via Claxon and Embark
Matt Hope: 'Our new brand positioning and refreshed brand look and feel brings all that we stand for at Wattle Court to life and truly represents our brand’s ethos of quality and commitment.'
by Alisha Buaya – Dec 5, 2024
StackAdapt appoints new director of marketing in APAC
Liam McCarten: 'We've made a lot of progress in growing our visibility across APAC, but no doubt Alessandra will lead strategies and tactics that will elevate our standing and differentiation even further.'
by Alisha Buaya – Dec 5, 2024
Media roundup: Bluey wins at Rose D'or Awards, Myf Warhurst & Joel Creasey exit as Eurovision presenters, Josh Hazlewood slams Fox Cricket
Josh Adsett helms 10 News First in QLD, Kevin Costner’s early departure from Yellowstone, GQ Man of the Year.
by Alisha Buaya – Dec 5, 2024
Coca-Cola and The Salvation Army's Christmas appeal partner to light up Melbourne's Emporium Billboard
Kate Miller: 'Partnerships like this enable us to give back and together, with the help of Australians, we can hit our goal of giving 10,000 meals to families and communities in need this Christmas.'
by Alisha Buaya – Dec 4, 2024
Andrea Van Unen-Smith appointed chief marketing officer of Senetas
Andrew Wilson: 'Her proven ability to develop and implement strategic marketing and communication initiatives will be critical as we continue to bring innovative new products to the market.'
by Alisha Buaya – Dec 4, 2024
Travel + Leisure Co. recognised for culinary campaign with celebrity chef Peter Kuruvita
The Culinary Journeys campaign encouraged club members to try local cuisine or use kitchens in their apartment-style accommodation to make memories.
by Alisha Buaya – Dec 4, 2024
Advertising Council Australia launches 2025 Young Lions Australia Competition
Tony Hale: 'Young Lions is undeniably the pinnacle of international competitions for emerging industry talent.'
by Alisha Buaya – Dec 4, 2024
Omnicom's Flywheel welcomes senior leaders Mohammad Heidari Far and Elise Luu
Alex McCord: 'Mo and Elise bring strong leadership, expertise, and a proven track record of success in unlocking growth for clients both globally and locally.'
by Alisha Buaya – Dec 4, 2024
Brendan Willenberg named executive creative director of Innocean
Jasmin Bedir: 'What we like the most is that he is a self-described ‘slight unicorn’ - a big brand/platform creative leader with brilliant digital and CX skills, which is exactly what we have been building.'
by Alisha Buaya – Dec 4, 2024
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