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Alisha Buaya

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Alisha Buaya
Yahoo Academy returns and opens nominations for 2025
News

Yahoo Academy returns and opens nominations for 2025

John McNerney: 'Yahoo Academy is about giving rising stars the tools and confidence to lead, adapt and thrive in an evolving workplace.'

by Alisha Buaya – Feb 10, 2025

The Core Agency debuts revamped branding
Agencies

The Core Agency debuts revamped branding

Christian Finucane: 'Advertising remains central to what we do, but we’re increasingly getting recognised for our branding work.'

by Alisha Buaya – Feb 10, 2025

Lee Kum Kee and Gelato Messina collaborate on limited-edition flavours via Clemenger Group
Agencies

Lee Kum Kee and Gelato Messina collaborate on limited-edition flavours via Clemenger Group

This collaboration is proof that with the right storytelling (and in this instance, a bit of culinary courage to equal parts brand bravery), you can show up in places consumers least expect – and love every bite of it,” said Victoria Fruean,

by Alisha Buaya – Feb 10, 2025

Afterpay 'Own It' in new brand campaign via 72andSunny
Agencies

Afterpay 'Own It' in new brand campaign via 72andSunny

Joel Moran: 'Our 'Own It' campaign is not just about making a statement, it's about reshaping the narrative.'

by Alisha Buaya – Feb 10, 2025

Think HQ expand Lipton Teas remit with Bushells and PUKKA brands
Agencies

Think HQ expand Lipton Teas remit with Bushells and PUKKA brands

Wellison D’Assuncao: 'We are so glad that we can keep building on the great work we’ve done with Lipton.'

by Alisha Buaya – Feb 10, 2025

McDonald's asks 'what side are you on' in new McSmart campaign via DDB Sydney
Agencies

McDonald's asks 'what side are you on' in new McSmart campaign via DDB Sydney

Jack Nunn: 'McSmart is a great deal and tapping into Macca’s fandom has been a great deal of fun.'

by Alisha Buaya – Feb 10, 2025

Snapchat partners with the NFL to launch Super Bowl LIX products and experiences
Social Media

Snapchat partners with the NFL to launch Super Bowl LIX products and experiences

Snapchatters will engage with NFL content with AR Lenses, Live Jersey Lens and posts from creators.

by Alisha Buaya – Feb 10, 2025

Summer Treseder and Kate O'Loughlin join Wavemaker
Agencies

Summer Treseder and Kate O'Loughlin join Wavemaker

James Boardman: 'They are part of a new generation of dynamic and award-winning strategists.'

by Alisha Buaya – Feb 10, 2025

Lyka launches the pawfect campaign with Alchemy One
Agencies

Lyka launches the pawfect campaign with Alchemy One

Cara Sayer-Bourne: 'Working with the Lyka team, who are collaborative and data-driven, has allowed us to craft a strategic, creative, and impactful plan.'

by Alisha Buaya – Feb 9, 2025

Media Movers: Liz Hayes, ‘Ugly’ Phil O’Neil, Tanya Denning-Orman, Owen Wilson and Danny Celoni
News

Media Movers: Liz Hayes, ‘Ugly’ Phil O’Neil, Tanya Denning-Orman, Owen Wilson and Danny Celoni

Plus: Danny Celoni, Larissa Ozard, Ben Cousins, Clint Bauer and Erin Koedam.

by Alisha Buaya – Feb 8, 2025

Creative agency leaders reveal their takes on Super Bowl LIX ads
Agencies

Creative agency leaders reveal their takes on Super Bowl LIX ads

DDB Melbourne’s James Cowie, Snack Drawer’s Hannah McElhinney and Ryan Petie from Publicis Worldwide Australia share their thoughts on a selection of Super Bowl ads.

by Alisha Buaya – Feb 8, 2025

LinkedIn teams up with Mitch Churi on exploring job potential
Social Media

LinkedIn teams up with Mitch Churi on exploring job potential

Mitch Churi: 'I think what resonated with me the most was learning to trust your gut. Gutsy moves can turn out to be extremely rewarding – the world is your oyster, people!'

by Alisha Buaya – Feb 7, 2025

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