Prime Video is celebrating the launch of Gen V season two with a fiery food collaboration at Butter Sydney, giving fans a chance to immerse themselves in the world of supes, one spicy wing at a time.
On Wednesday 17 September, the Surry Hills venue will be transformed into a Gen V-themed pop-up, offering the first 200 customers a free limited-edition meal inspired by the hit spinoff from The Boys universe.
The “Gen V Combo” includes two of Butter’s crispy fried chicken wings with tangy pickles and two 50ml vials of exclusive sauces: the venue’s signature Fire Hot Sauce and a new creation dubbed the “Really F#$KN Hot One (aka Compound V)” — a fiery nod to the show’s dangerous, high-stakes world at Godolkin University.
Known for its blend of fried chicken, sneakers, champagne and hip hop, Butter will feature immersive branding and photo moments for fans, aligning with Gen V’s gritty, rebellious tone.
Gen V season two premieres globally on Prime Video the same day, continuing the story of the next generation of supes as they navigate life, power, and corruption at Godolkin University.
The series has been praised for its mix of action, satire, and dark humour, following the success of its parent series The Boys.
Event details:
• What: Gen V Season Two Pop-Up at Butter Sydney
• When: Wednesday, 17 September 2025, from midday until allocation exhausted
• Where: Butter Sydney, 6 Hunt Street, Surry Hills NSW 2010
• Offer: Free Gen V-themed meal for the first 200 customers
Top image: Prime Video’s Gen V x Butter Sydney activation