Zenith
Showing 51 - 60 of 98 results
Social distancing will limit recovery in beauty advertising to 1.7% in 2021
• Beauty and personal luxury adspend fell roughly in line with the market in 2020.
by Mediaweek Admin – Feb 9, 2021
Zenith appointed to SBS' performance media account
•SBS has expanded its eight-year relationship with Zenith
by Mediaweek Admin – Jan 21, 2021
Zenith adspend forecast: Ecommerce and video fuel faster recovery
• Australia adspend to be down 12% in 2020, will grow 8% in 2021
by Mediaweek Admin – Dec 8, 2020
Zenith: Video adspend will achieve stability this year despite pandemic
• Zenith forecasts video entertainment advertising will shrink by just 0.2% in 2020
by Mediaweek Admin – Nov 3, 2020
Zenith promotes for new role of national head of digital & data
Lee has been elevated from his current position as head of digital in Melbourne.
by Mediaweek Admin – Oct 29, 2020
Zenith ad spend forecast: 11% decline expected in Australia for 2020
• Global advertising expenditure will shrink 9.1% in 2020
by Mediaweek Admin – Jul 28, 2020
Megan Kay promoted to Melbourne MD role at Zenith Australia
• Zenith Australia CEO, Nickie Scriven, comments
by Mediaweek Admin – Feb 12, 2020
Zenith Forecasts: E-commerce and premium digital media to drive beauty adspend recovery
• Online brand building compensates for declining TV and magazine audiences
by Mediaweek Admin – Nov 11, 2019
Zenith forecast: Social overtakes print to be third-largest ad channel
• Overall, Zenith forecasts that global adspend will grow by 4.4%
by Mediaweek Admin – Oct 8, 2019
Zenith: Online video consumption heading towards 100 minutes
• Australians young and old consuming much more video
by Mediaweek Admin – Sep 17, 2019
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