East Coast Car Rentals’ CMO Ben Whitmore discusses the power of road trip nostalgia, investing in AI and brand growth.
It comes as agencies and brands shift from whether to use AI to how to do it without blowing timelines, budgets or...
From surfing to budgie smugglers, the cricket and mango season, Mediaweek looks at the summer campaigns of 2024.
Scott Mingl: "Weis is an iconic Australian brand, and it deserves a character that’s just as bold and memorable."
