Mediaweek

All posts tagged "smi"

250
Business
SMI releases January end of month ad spend data
• This month it was only Digital media delivering year-on-year growth
525
Business
Australia’s Media Agency market continues to recover from COVID-19 recession
• A surge in late Digital bookings delivered a 2% increase in year-on-year ad spend
536
Business
Drought breaks: SMI reports ad market has emerged from recession
Ad spend jumps 8.3%, First growth in 26 months
571
Business
SMI: October ad spend recovers, Nov/Dec well above 2019 levels
• Among the key categories, the largest gain this month was from the food/produce/dairy category (+42%)
699
Business
SMI reports ad spend improves in October, but media still hurting
• Move of key sporting events later in year impacts YOY comparison
2.4K
Business
SMI August: Digital adspend leads recovery, but still down 17% YOY
• The result is the third consecutive month of lower declines
1.2K
Business
Ad spend: Digital, TV and radio spend recovering faster than rest of media
• SMI AU/NZ managing director Jane Ractliffe comments
816
Business
SMI June: How Covid-19 devasted business as ad spend fell off a cliff
• But the worst is over, hopefully, with markets beginning to rebuild
1.2K
Business
SMI and Big Datr expand partnership to offer new ad spend detail
“There’s always a need to improve the brand-level ad spend data in the market"
1.1K
Business
COVID-19 impact sees March ad spend down 10% year-on-year
• Television, out-of-home most resilient sectors, May recovery forecast
1.1K
Business
Early SMI data suggests lesser COVID-19 impact on ad demand
• No wipeout: Agencies spend $17m in past two weeks
850
News
SMI warns disruption to ad spend will hammer March investment
• February indicated spend was stabilising, before COVID-19 hit

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