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Audio sector’s message on survey day: ‘Get on board with the evolution of radio’
Audio

Audio sector’s message on survey day: ‘Get on board with the evolution of radio’

CRA’s Jo Dick tells: ‘More opportunities now than ever. People buy it because it works’

by James Manning – Aug 22, 2022

CRA recruits its first participants to wear GfK MediaWatch
News

CRA recruits its first participants to wear GfK MediaWatch

• The GfK MediaWatch uses audio matching to identify when wearers are listening to a radio station

by Mediaweek Admin – Mar 21, 2022

GfK's 2021 Summer Listening Report shows summer is prime time for Australian radio
Radio

GfK's 2021 Summer Listening Report shows summer is prime time for Australian radio

• 72% percent of those aged 55 to 64 described radio as “like an old friend”.

by Mediaweek Admin – Feb 17, 2021

GfK has been measuring radio audiences, but without station results
Radio

GfK has been measuring radio audiences, but without station results

• Commercial radio audiences climbed 7.1% to nearly 12 million

by Mediaweek Admin – Jul 24, 2020

Commercial radio audience grows as coronavirus restrictions ease
Radio

Commercial radio audience grows as coronavirus restrictions ease

The GfK Radio Pulse involved a representative sample of 2,240 participants

by Mediaweek Admin – Jun 23, 2020

Drowning in radio data: CRA commissions GfK for online audience survey
Radio

Drowning in radio data: CRA commissions GfK for online audience survey

“People have continued to rely on radio for information and companionship"

by Mediaweek Admin – May 19, 2020

Radio industry fast-tracks new survey methods as diaries shutdown
Radio

Radio industry fast-tracks new survey methods as diaries shutdown

• GfK managing director, ANZ, Dr Morten Boyer comments

by Mediaweek Admin – Apr 6, 2020

Share of Audio 2019 – Podcasts overtake music, radio stays on top
Industry Podcasts

Share of Audio 2019 – Podcasts overtake music, radio stays on top

• Australian radio remains the most popular choice for Audio

by Mediaweek Admin – Oct 18, 2019

CRA announces world-first GfK pilot: Watch and phone apps trialled
Radio

CRA announces world-first GfK pilot: Watch and phone apps trialled

GfK has conducted the Australian radio ratings since 2014.

by Mediaweek Admin – Oct 19, 2018

GfK Radio Ratings, Survey 6 2018: Highlights + full results
Radio

GfK Radio Ratings, Survey 6 2018: Highlights + full results

Results from the sixth GfK radio ratings survey of 2018.

by Mediaweek Admin – Oct 4, 2018

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