The win comes ahead of the agency's official UK expansion later this year.
The acquisition of Embark comes 14 months after Claxon also acquired Growe Media.
The independent agency will build a new SEO strategy and increase organic traffic to drive performance for their clinics globally.
Josh Greive: "Clients shouldn't expect that SVOD environments, in the short-term, will completely unseat traditional video partners."
Kay-Lawson joined Claxon in 2017 as a creative director.
Collins will be responsible for new client partnerships across the independent agency's entire integrated service offering.
"These trends promises to usher in a new era of immersive, interactive, and personalised media experiences."
Willis and Mirosevich share their perspectives, thoughts and opinions
Danny Molyneux: "I can’t wait to help guide the agency through its next phase of growth"
Plus: The agency's continued focus on growth and performance and international expansion plans
Daniel Willis: "This is really about what Independents can offer vs HoldCos"
Mary’s House helps support victim and survivors of domestic and family violence
Molyneux: “I am excited to draw on my experience and build on the solid foundations already in place"
"This is an amazing opportunity to partner with an ambitious, iconic Queensland brand"