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Boomtown's Leanne Glamuzina appointed head of marketing at oOh!media
Outdoor

Boomtown's Leanne Glamuzina appointed head of marketing at oOh!media

Neil Ackland: 'She joins oOh! ahead of the launch of MOVE 2.0, which for the first time will include measurement of all regional Out of Home, and her understanding and media insights will be invaluable.'

by Alisha Buaya – Dec 17, 2024

Final 2024 Boomtown Masterclass highlights regional Australia's opportunities for brands
Agencies

Final 2024 Boomtown Masterclass highlights regional Australia's opportunities for brands

Lucy Formosa-Morgan: 'There is such an opportunity - with less clutter, there’s the opportunity for bigger brands to really stand out in regional markets and deliver great results.'

by Mediaweek Admin – Nov 26, 2024

Lucy Formosa Morgan, Nicole Smart and Cath Brands lead Boomtown's next Masterclass
News

Lucy Formosa Morgan, Nicole Smart and Cath Brands lead Boomtown's next Masterclass

The Masterclass will be held online on Thursday, November 21 from 10 am AEDT.

by Jasper Baumann – Sep 11, 2024

Bernard Salt joins Boomtown to spotlight 'regional super consumer'
News

Bernard Salt joins Boomtown to spotlight 'regional super consumer'

Salt predicts that the next 10 years will be “the time of the regions.”

by Tess Connery – Aug 16, 2024

'Park any preconceptions': Boomtown Masterclass highlights regional opportunities for brands
Agencies

'Park any preconceptions': Boomtown Masterclass highlights regional opportunities for brands

Lauren Dawber: "The digital ecosystem is powerful, it doesn’t matter where you live."

by Amy Shapiro – Jul 8, 2024

Boomtown opens registrations for winter Masterclass
News

Boomtown opens registrations for winter Masterclass

Regional Australia is "an untapped and uncluttered opportunity for advertisers, and a truly ‘unexpected’ place to live."

by Alisha Buaya – May 29, 2024

Boomtown and Thinkerbell debut campaign celebrating regional opportunity
Marketing

Boomtown and Thinkerbell debut campaign celebrating regional opportunity

Despite more than a third of the Australian population living in regional areas, only 17% of national media budgets are invested there.

by Jasper Baumann – May 20, 2024

The five reasons to add Boomtown to FY25 advertising plans
News

The five reasons to add Boomtown to FY25 advertising plans

The campaign aims to showcase why regional Australia is the ideal destination for brands this fiscal year.

by Tess Connery – Mar 25, 2024

Advertising in regional Australia should be a ‘no-brainer’ for brands
Business

Advertising in regional Australia should be a ‘no-brainer’ for brands

"9.6 million people is not a figure to be ignored when you’re considering your media plans and campaigns"

by Mediaweek Admin – Mar 4, 2024

Boomtown launching first regional masterclass of 2024
Education

Boomtown launching first regional masterclass of 2024

The masterclass will be a free 90-minute industrywide webinar accessible nationwide.

by Mediaweek Admin – Jan 23, 2024

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