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Adobe Digital Trends report reveals ANZ brands to leverage AI for workflow and customer experience
Digital

Adobe Digital Trends report reveals ANZ brands to leverage AI for workflow and customer experience

The global survey of more than 9,000 leaders found 44% of ANZ marketers feel that workflow issues are holding back their organisations

by Mediaweek Admin – Feb 28, 2023

Adobe appoints Katrina Troughton as vice president and managing director of ANZ
Digital

Adobe appoints Katrina Troughton as vice president and managing director of ANZ

Her most recent role was general manager for IBM Australia and New Zealand

by Mediaweek Admin – Sep 29, 2022

Adobe reveals the vital role and impact emoji in digital communication
Digital

Adobe reveals the vital role and impact emoji in digital communication

• 82% of Australian emoji users send up to 50 emojis in their text or online messaging a day

by Mediaweek Admin – Sep 14, 2022

Adobe study finds Creator Economy grew globally to 303 million in the past two years
Digital

Adobe study finds Creator Economy grew globally to 303 million in the past two years

• In Australia, the Creator Economy increased by 3 million new creators (48%) since 2020

by Mediaweek Admin – Aug 26, 2022

Adobe study reveals correlation between brand trust and consumer behaviour
Business

Adobe study reveals correlation between brand trust and consumer behaviour

• 54% of Australian consumers say they will stop buying from brands that break their trust

by Mediaweek Admin – Jun 22, 2022

Adobe announces major advances to Adobe Substance 3D and photoshop
Digital

Adobe announces major advances to Adobe Substance 3D and photoshop

• The major updates expand on the tools’ extensibility and performance

by Mediaweek Admin – Jun 15, 2022

AdCloud head Phil Cowlishaw discusses Connected TV's future and industry challenges
Business

AdCloud head Phil Cowlishaw discusses Connected TV's future and industry challenges

• Cowlishaw also spoke about upcoming innovations and the year ahead

by Alisha Buaya – May 5, 2022

Nine Upfront 2021: Nine partners with Adobe to offer people-based marketing with Audience Match
Television

Nine Upfront 2021: Nine partners with Adobe to offer people-based marketing with Audience Match

• Coles has been announced as the exclusive launch partner for Audience Match

by Mediaweek Admin – Sep 16, 2020

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