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The Australian unveils new leadership team led by Nicholas Gray and Michelle Gunn
Sophie Raptis has been appointed general manager, Commercial for The Australian and Prestige Titles.
by Jasper Baumann – Jul 11, 2024
Influencer brand marketing hasn't 'challenged' traditional marketing, it's 'torn' it apart
"The CPMs – when the right talent is selected – are fantastic compared to traditional mediums like radio and TV."
by Jasper Baumann – Jul 11, 2024
Podcast Week: Defending Democracy, Ngiyang, The Missing $49 Million
Two Good Sports, Backstage
by Mediaweek Admin – Jul 11, 2024
Ubank unveils 'Cheap Ad, for a Great Rate' campaign via in-house studio
"The contrast of a market leading rate in poorly scribbled crayon really works to focus on what matters most to our customers."
by Amy Shapiro – Jul 11, 2024
Allianz and Eleven launch 'Go Australiaahhh' in-stadium to inspire young Aussie athletes
"We’re proud to use this moment to cheer on the next generation of elite athletes and local sporting legends."
by Amy Shapiro – Jul 11, 2024
Roundup: News Corp job cuts, NBA broadcast deal, JoJo Siwa
Streaming privacy concerns, CNN job cuts and new subscription, Prince Harry's latest show, Costner’s 'Horizon' canceled
by Mediaweek Admin – Jul 11, 2024
303 MullenLowe, Mediahub, and Carat launch vaccine awareness campaign, 'Don't Assume You're Immune'
"This campaign demonstrates the power of collaboration for the public good."
by Amy Shapiro – Jul 11, 2024
TV Ratings 9 July 2024: Chef Josh Niland challenged the MasterChef contestants
Kirby played cupid during Home & Away.
by Jasper Baumann – Jul 10, 2024
Tourism Tasmania creative account up for pitch
The incumbent is BMF, which won the creative account in 2019.
by Amy Shapiro – Jul 10, 2024
Aussie Paralympian Col Pearse fronts Woolworths' 'Fresh Fuels the Best in All' via M&C Saatchi
"This brand film captures the Aussie competitive spirit, determination, grit and a community coming together to help realise an athlete’s dream."
by Amy Shapiro – Jul 10, 2024
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