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Petbarn partners with reo powered by oOh!media to launch PetAds retail media platform
Lucas Barry: 'PetAds will deliver best-in-class media products, while allowing us to focus on what we do best.'
by Alisha Buaya – Feb 18, 2025
Wonderful to lead digital and CX for Woodlea by VIP and Mirvac
Ashleigh Garling: 'Partnering with Wonderful allows us to elevate our digital presence and CX strategy.'
by Alisha Buaya – Feb 18, 2025
Principals acquires Davidson Branding
Tom Brigstocke: 'The fusion of Principals and Davidson uniquely positions the agency as a branding powerhouse able to shape iconic brands across categories for the next 30 years and beyond.'
by Alisha Buaya – Feb 18, 2025
Netflix to become Australia's third largest ad-supported streamer by 2027
The cost increase doesn't seem to have turned consumers off either.
by Natasha Lee – Feb 18, 2025
DEPT names new client director for creative and media
Jessica White: 'It’s not often you find someone that brings such a unique global business perspective and that puts human relationships at the core of their job.'
by Alisha Buaya – Feb 18, 2025
ARN launches Data Match for first-party data integration
Vanessa Hunt: 'The ARN Data Match represents a pivotal moment in the evolution of data-driven advertising within the Australian audio market.'
by Natasha Lee – Feb 18, 2025
QMS partners with City of Sydney for Mardi Gras festival
Olivia Gotch: 'Mardi Gras is a time of celebration, visibility and unity, and we are incredibly proud to support our clients'.
by Natasha Lee – Feb 18, 2025
Snapchat launches new teen 'Council for Digital Wellbeing' in Australia
Ben Au: 'We're passionate about making Snapchat a fun and safe place for connecting with friends and family.'
by Natasha Lee – Feb 18, 2025
Mars Wrigley and Western Bulldogs together for three more years
The extension marks a decade of collaboration between the Western Bulldogs, City of Ballarat, and Mars Wrigley.
by Natasha Lee – Feb 18, 2025
'Everyone Must Go!': New Zealand’s Tourism $500K campaign backfires
'It’s time to swap the thongs for the jandals, the Hunter Valley for the Hawke’s Bay, and get the bloody hell over here.'
by Emma Shepherd – Feb 18, 2025
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