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How Medium Rare’s Kirsten Galliott has made Qantas content the global gold standard
'Everything we do with our content is audience-led and the magazine and website should sit as products in their own right.'
by Frances Sheen – Feb 17, 2025
IAB Australia board appoints new chair and deputy chair
Key priorities for 2025 include tracking carbon emissions in media, refining the Ipsos iris ratings, preparing for privacy reforms, and guiding AI developments in digital advertising.
by Emma Shepherd – Feb 17, 2025
Meta enhances brand suitability controls with new third-party content block lists
Will Easton: 'Ensuring brand safety and suitability for our advertisers continues to be a priority for Meta.'
by Emma Shepherd – Feb 17, 2025
Why Aussie businesses don’t need to wait for AI regulation
The ability of AI to automate targeted digital marketing is fuelling particular concerns around bias, fairness, transparency and accountability.
by Gareth Nicholls – Feb 17, 2025
James Murdoch breaks his silence on family's succession plan
"He is a misogynist," James said of Rupert. "He doesn’t believe his adult daughters are capable of making decisions."
by Natasha Lee – Feb 17, 2025
NRMA Rewards gives members access to sports and entertainment benefits in new TEG partnership
Victoria Doidge: 'Both TEG and NRMA are building sophisticated digital and data eco-systems to better serve Australians, together as partners we believe we can truly make an impact.'
by Alisha Buaya – Feb 17, 2025
Netflix Australia awards media and creative accounts to Initiative and Amplify
Jo McAlister: 'To say the team are excited is an understatement.'
by Alisha Buaya – Feb 17, 2025
Australia pauses tech levy in attempt to avert US trade backlash
Initially set to kick off in January, the policy rollout has reportedly been shelved until US trade tensions cool.
by Natasha Lee – Feb 17, 2025
Nine launches Campus Access to bring digital news to university students
Bevan Shields: 'The arrangement will make our award-winning journalism more available to an audience which may otherwise struggle to access it.'
by Natasha Lee – Feb 17, 2025
Nike and Football Australia unveil historic First Nations-designed national team collection
James Johnson: 'Football is Australia's most diverse team sport, and its multiculturalism is its superpower.'
by Natasha Lee – Feb 17, 2025
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